McDonalds

McDonalds

Ray Kroc, a milkshake mixer salesman, ventured to California in 1954 to visit McDonald's hamburger stand, where he heard they were running eight mixers at once. Kroc was impressed by how rapidly customers were served and, seeing an opportunity to sell many more milkshake machines, encouraged brothers Dick and Mac McDonald to open a chain of their restaurants. Kroc became their business partner and opened the first McDonald's in Des Plaines, Illinois in 1955. McDonald's and the Golden Arches have since become an internationally-recognized symbol of quick-service hamburgers, fries, chicken, breakfast items, salads and milkshakes.

McDonald's is ranked #9 on Entrepreneur's 2013 Franchise 500® listing.

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McDonald's Profit Plunges 30 Percent as Traffic Continues to Fall

The fast-food giant is struggling to retain customers domestically and abroad.

To Franchisees, McDonald's Arches Aren't Looking So Gold

Slipping sales, negative momentum and ‘zero creativity’ has franchisees worried, a new survey says.

Our Top Global Franchises

These international franchises are offering up a world of possibilities.

McDonald's Hires Ex-'MythBusters' Host to Address Pink Slime, Other Food Rumors

The fast-food chain is tackling rumors about pink slime, McRibs and horse meat with the help of former 'MythBusters' co-host Grant Imahara, in a new ad campaign.

Yum Brands: It Could Be 9 Months Before We Recover in China

The parent company of KFC and Pizza Hut says it knows what to expect, having faced its share of problems in the Chinese market.

5 of the Wackiest Fast-Food Lawsuits Ever

Some of these lawsuits are hard to swallow, but justice can be sweet.

McDonald's Wants to Trademark 'McBrunch'

The burger chain may be getting ready to open a new front in the fast-food wars.

Why Chipotle Won't Franchise

The mega-successful burrito chain says it probably won't go the franchising route. Here's why that's a smart move.

Why August Was a Terrible Month for McDonald's

McDonald's reported a 3.7 percent drop in global sales in August on Tuesday.

Dunkin' Donuts Debuts Dark-Roast Coffee for the First Time Ever

As the coffee market heats up, Dunkin' Donuts is finally serving up dark-roast brew.

How Planet Fitness Aims to Become the McDonald's of Gym Franchises

Affordable, streamlined and closing in on 1,000 locations – can Chris Rondeau turn Planet Fitness into a mega-chain of McGyms?

The 22 Biggest Product Fails Ever

From New Coke to the Apple Newton, a look at high-profile products that flopped.

McDonald's Tests a 60-Second Drive-Thru Guarantee

In a bid to speed up service, McDonald's is promising customers in South Florida free food if they don't get their meals served up in under a minute.

Regulator Names McDonald's a 'Joint Employer'

The National Labor Relations Board has deemed McDonald's a 'joint employer' – a decision that could redefine franchising as we know it.

The Restaurants Business Travelers Love the Most (Infographic)

Chick-fil-A and Chipotle are two of the hottest brands in food right now. Here's how they're cashing in on travelers' tastes.

Chinese Police Detain Five in Expired Meat Investigation

Officials believe the American-owned food supplier in China purposefully sold expired chicken to chains including McDonald's, KFC and Starbucks.

The 3 Fundamentals of Wildly Successful Brands

Those "cult'' brands that sell without apparent effort share some basics, regardless of product or market.

Disappointing Earnings Add to McDonald's Bad Week

Legal battles with franchisees, expired meat and another disappointing quarterly report: it's already been a hard week for McDonald's.

McDonald's, KFC Embroiled in China Food Safety Scare

A supplier to the fast-food chains in China has been accused of using expired meat and allowing unhygienic practices.

Franchisees in Puerto Rico Claim McDonald's Broke FTC Rule

In letting McDonald's biggest franchisee open up shops in Puerto Rico, local franchisees say the fast-food giant violated FTC rules.

Survey: McDonald's Has the Worst Burger in America

In the battle of the chain restaurants, Consumer Reports found that customers were sick of many of fast food mega-chains' specialties.

McDonald's Is Testing an App That Lets Customers Order Ahead

Can fast food get faster? McDonald's is trying to speed up with tech, testing a new order-ahead and payment app in Georgia.

How McDonald's Made Me a Better Businessman

The fast-food franchise king served up long-lasting lessons to the eventual founder of Edible Arrangements.

Startup Aims to Meet Tech Challenges of Dining Industry

Red Book Connect's solutions for the four biggest issues restaurants face are already embraced by large numbers of businesses.

McDonald's U.S. Sales Slump Continues

While global same-store sales increased 0.9 percent, U.S. sales were down 1 percent in May.

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