McDonalds

McDonalds

Ray Kroc, a milkshake mixer salesman, ventured to California in 1954 to visit McDonald's hamburger stand, where he heard they were running eight mixers at once. Kroc was impressed by how rapidly customers were served and, seeing an opportunity to sell many more milkshake machines, encouraged brothers Dick and Mac McDonald to open a chain of their restaurants. Kroc became their business partner and opened the first McDonald's in Des Plaines, Illinois in 1955. McDonald's and the Golden Arches have since become an internationally-recognized symbol of quick-service hamburgers, fries, chicken, breakfast items, salads and milkshakes.

McDonald's is ranked #9 on Entrepreneur's 2013 Franchise 500® listing.

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News and Articles About McDonalds

From Starbucks to Domino's: 6 Tasty Companies With Awesome Mobile Apps

From Starbucks to Domino's: 6 Tasty Companies With Awesome Mobile Apps

If you're a big brand looking to get bigger, having a cool mobile app is one way to get customers talking. Here are six chains that are doing it right.
McDonald's to Scrap Soda From 'Happy Meal' Ads, Offer Healthy Sides in Value Meals

McDonald's to Scrap Soda From 'Happy Meal' Ads, Offer Healthy Sides in Value Meals

McDonald's announced yesterday that it will advertise healthier options for Happy Meals and offer salad, fruits and vegetables as alternatives to fries.
5 Reasons the Fast-Food Worker Protests Are Off Base

5 Reasons the Fast-Food Worker Protests Are Off Base

No one wants families to suffer, or go hungry or not receive fair pay for the quality of their skill. But that's not what these protests are about, writes Ray Hennessey.
Do Angry McDonald's Franchisees Have a Leg to Stand On?

Do Angry McDonald's Franchisees Have a Leg to Stand On?

If you're thinking of becoming the owner of any franchise someday, there's an important lesson contained in what's currently going on with this fast-food giant.
Thousands of Fast-Food Workers Strike to Raise Wages

Thousands of Fast-Food Workers Strike to Raise Wages

Restaurant workers in seven cities around the U.S. strike for the right to unionize and $15 an hour wages.
YouTube Creates Paid Subscription Service for Brands

YouTube Creates Paid Subscription Service for Brands

Read about YouTube's paid channels, Facebook's international growth, LinkedIn's new 'Channels' and more social-media news.
Subway's Tweets Top List

Subway's Tweets Top List

A recent survey finds that the sandwich franchise beats out McDonald's, Starbuck and others when it comes to social media. We asked why.
Advice for Franchisors: Treat Franchisees Well

Advice for Franchisors: Treat Franchisees Well

Ever hear of the Filet-O-Fish sandwich? Or the Blizzard frozen treat? Both were invented by franchisees -- not the parent company.
McDonald's Social-Media Lesson: Critics Tweet Back

McDonald's Social-Media Lesson: Critics Tweet Back

The hamburger chain admits that its new Twitter campaign, designed to promote the farmers who supply its meat, didn't go exactly as planned.
The Top 10 Franchises for 2012

The Top 10 Franchises for 2012

These franchises made their way to the top by giving customers what they want: tasty food, quick service, quality care and non-pointy soap.
Will Dunkin' Go the Way of Burger King or McDonald's?

Will Dunkin' Go the Way of Burger King or McDonald's?

Our franchise columnist looks how a change in the ownership structure can impact franchisees
How to Find Hot Franchises in a Cold Market

How to Find Hot Franchises in a Cold Market

What buyers look for when shopping for a franchise if a famous brand name doesn't top their list.
What You Can Learn from Super Bowl Ads

What You Can Learn from Super Bowl Ads

Marketing tips from popular commercials, past and present.

The Top 10 Franchises

Welcome a new No. 1 and the return of an American institution.
The Top 10 Franchises

The Top 10 Franchises

A look at the systems that have earned their bragging rights.
30 Years of the Franchise 500

30 Years of the Franchise 500

From McDonald's to Subway, see how franchises have changed with the times.
2010 Franchise 500 Top 10

2010 Franchise 500 Top 10

Everything From Footlongs to Fill-ups
2009 Franchise 500 Top 10

2009 Franchise 500 Top 10

Read up on this year's franchise power players.
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