Millennials

3 Reasons Why Millennials Thrive at Startups
Millennials

3 Reasons Why Millennials Thrive at Startups

It's not the promise of free snacks, ping pong and the hoodie-as-uniform look: Their mindset isn't clouded by
David Manshoory
How Millennials Can Ease Their Financial Worries
Personal Finance

How Millennials Can Ease Their Financial Worries

Millennials may still have decades of earnings ahead of them and plenty of time to save for retirement, but many are still worried about their financial futures.
Use a Millennial Mindset to Create All-Access Events
Events

Use a Millennial Mindset to Create All-Access Events

With mobile apps, online platforms, content management systems and a myriad of wireless communications taking over events, the millennial way of thinking is how producers should create these events.
B Corp Movement Gets Its Wings In Europe
Social Entrepreneurship

B Corp Movement Gets Its Wings In Europe

Nonprofit B Lab is tasked with issuing the certificates and looks at a company's contribution to the environment, community and employees.
Catherine Clifford
3 Brand Experience Strategies to Attract Millennials
Millennials

3 Brand Experience Strategies to Attract Millennials

Hint: Appeal to their heightened sense of adventure -- and their desire to be trendsetters.
Christie Garton
3 Reasons Why Millennials May Be the Greatest Entrepreneurs
Millennials

3 Reasons Why Millennials May Be the Greatest Entrepreneurs

Why we're seeing so many members of this generation ditch the nine to five job for work freedom.
Sujan Patel
3 Reasons Kia Motors Is Doubling Down on YouTube
YouTube

3 Reasons Kia Motors Is Doubling Down on YouTube

If you haven't noticed what Kia is doing on Youtube in the music, technology and sports space, you're likely not a millennial.
Bryan Elliott
For Millennial-Hungry Businesses, Food Festivals Aren't Fluff
Millennials

For Millennial-Hungry Businesses, Food Festivals Aren't Fluff

Here's how to use festivals as a tool to turn millennials into customers for life.
Kate Taylor
An April Fool's Day Prank Led This Burger Chain to Start Selling Milkshakes Made With Crickets
April Fools Day

An April Fool's Day Prank Led This Burger Chain to Start Selling Milkshakes Made With Crickets

After receiving an enthusiastic response for the fictional Cricket Milkshake, Wayback Burgers decided to make the protein-rich prank a reality.
Kate Taylor
Who Wants to Be CEO? Not Millennial Women.
Millennials

Who Wants to Be CEO? Not Millennial Women.

A new survey finds that female and millennial employees aren't interested in the corner office.
The True Meaning of 'Entrepreneur'
Entrepreneurship

The True Meaning of 'Entrepreneur'

If you want to become a successful entrepreneur, don't start out wanting to be one.
Steve Tobak
Why Boomers Might Be the Breakout Stars of Entrepreneurship (Infographic)
Infographics

Why Boomers Might Be the Breakout Stars of Entrepreneurship (Infographic)

Many of the individuals born 1946 to 1964 are gearing up to launch a business of their own.
Catherine Clifford
The Case For and Against Millennials as the Greatest Entrepreneurial Generation (Infographic)
Infographics

The Case For and Against Millennials as the Greatest Entrepreneurial Generation (Infographic)

A look at the factors influencing the generation born between 1981 and 1997.
Catherine Clifford
Why Denny's Sounds Like a Chill Teenager on Social Media
Social Media

Why Denny's Sounds Like a Chill Teenager on Social Media

Find out how this restaurant chain was able to go viral with one of the most unique social-media strategy in the business.
Kate Taylor
The term millennials refers to the generation born between the early 1980s and early 2000s. Whether marketing to millennials or hiring them, it can help to understand this generation’s typically-accepted characteristics: They are digital natives, they have a desire for social impact and they face a higher level of student debt and unemployment than other recent generations.
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