Millennials

The Secret to Creating Content for Millennials? Skip the Short Form, and Go Deep.
Data-Driven Marketing

The Secret to Creating Content for Millennials? Skip the Short Form, and Go Deep.

Surprise! Turns out that millennials are voracious readers of news, even if they rarely pick up a newspaper.
Joe Hyrkin
Millennials Don't Want Ads. They Want Stories.
Data-Driven Marketing

Millennials Don't Want Ads. They Want Stories.

Avoid the sales-y pitch. Quality content marketing is at the heart of winning over the younger generation.
Michael Brenner
Science Explains the Millennial Brain
The Future of Work

Science Explains the Millennial Brain

Remember: social sharing makes them feel good.
Judith E. Glaser
Amending Your Marketing Strategy to More Effectively Reach a Changing America
Data-Driven Marketing

Amending Your Marketing Strategy to More Effectively Reach a Changing America

Are you familiar with the 3 Ms? They should be the centerpiece of your marketing efforts.
James Briggs
4 Signs That Your Workplace Millennials Are Turning You Into a Helicopter Boss
Control What You Can

4 Signs That Your Workplace Millennials Are Turning You Into a Helicopter Boss

What? Hovering again at work? Better to build a relationship of trust and accountability.
Joanie Connell
Use Technology to Foster Collaboration in Your Office
Business Accelerated

Use Technology to Foster Collaboration in Your Office

Integrate new, easy-to-use tools into traditional methods of effective business communication.
Curtis Odom
The Best Strategy for Developing Leaders Is No Strategy
Leadership

The Best Strategy for Developing Leaders Is No Strategy

Leaders can't be created by working through a prescribed curriculum, listening to lectures, or even having one-on-one conversations with great leaders.
Tim Stevens
9 Things You Need to Know to Give Millennials Great Customer Service
Millennials

9 Things You Need to Know to Give Millennials Great Customer Service

Millennials hate talking on the phone but want a relationship with the companies they buy from. There's a lot to know about them.
John Rampton
How One Entrepreneur Grew a Global Business From Her Facebook Friends
Facebook Marketing

How One Entrepreneur Grew a Global Business From Her Facebook Friends

Nomadness Travel Tribe began with 100 Facebook friends of the founder and now counts more than 10,000 members.
Deborah Mitchell
Why Technology Is Affecting Critical Thought in the Workplace and How to Fix It
Business Education

Why Technology Is Affecting Critical Thought in the Workplace and How to Fix It

What categories of solutions should employers focus on? Here are three.
Rony Zarom
5 Ways to Make Your Office Millennial Friendly
Millennials

5 Ways to Make Your Office Millennial Friendly

Your company can no longer afford to ignore what this demographic wants.
Ray Gillenwater
4 Leadership Moves to Help Your Team's Millennials Succeed
Millennials

4 Leadership Moves to Help Your Team's Millennials Succeed

Whatever you do, don't let them get bored.
Shawn Freeman
Stop Calling 20- and 30-Something's 'Entitled'
Millennials

Stop Calling 20- and 30-Something's 'Entitled'

The common line of thought is that our generation wants more than we "deserve" and we're not willing to work for it. But let's all take a step back.
Daniel DiPiazza
How One Woman's Cosmetic Company 'Gramed Its Way to Insta-Success
Young Millionaires

How One Woman's Cosmetic Company 'Gramed Its Way to Insta-Success

Emily Weiss' Glossier is brushed with social media success.
Grant Davis
The term millennials refers to the generation born between the early 1980s and early 2000s. Whether marketing to millennials or hiring them, it can help to understand this generation’s typically-accepted characteristics: They are digital natives, they have a desire for social impact and they face a higher level of student debt and unemployment than other recent generations.
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