Mobile Marketing

News and Articles About Mobile Marketing

3 Ways to Use Mobile Marketing to Keep Customers Coming Back
Mobile Marketing

3 Ways to Use Mobile Marketing to Keep Customers Coming Back

Given that 60 percent of the time users spend online is through their mobile devices, establishing a solid mobile presence ensures that your customers always have a piece of your brand at the tip of their fingers.
Gilad Bechar
Long Considered an Eyesore, Vertical Video Is Now Being Embraced by Mobile Marketers
Online Video

Long Considered an Eyesore, Vertical Video Is Now Being Embraced by Mobile Marketers

Snapchat, which helped popularize the format, says that vertical video ads are nine times more likely to be viewed to completion than their horizontal counterparts.
Geoff Weiss
6 Strategies for Pinterest Buyable Pins
Pinterest

6 Strategies for Pinterest Buyable Pins

Pinterest is no longer just a shopping list. It's a shopping site. Move over, Amazon.
Neil Patel
5 Business Myths About the Mobile Industry
Mobile Business

5 Business Myths About the Mobile Industry

While there is no better time than the present for entrepreneurs to break into the world of mobile, there are some misconceptions that need to be addressed.
Gilad Bechar
What Does Mobile Success Really Look Like?
Mobile

What Does Mobile Success Really Look Like?

Whether you're a mobile startup or a well-established brand, accurately defining your goals is a significant step on your way to mobile success.
Gilad Bechar
The 5 Magic Elements That Boost Email Marketing ROI Into the Stratosphere
Email Marketing

The 5 Magic Elements That Boost Email Marketing ROI Into the Stratosphere

Email seems so old school, but when you get the essentials right it sizzles.
Eric Samson
Rebranding? Don't Forget Your Mobile Strategy
Mobile Marketing

Rebranding? Don't Forget Your Mobile Strategy

Mobile is no longer a by-product of the overall digital master plan and needs to be part of all rebranding strategies.
Gilad Bechar
It's Nice Somebody Installed Your App But Is Anybody Using It?
Mobile Apps

It's Nice Somebody Installed Your App But Is Anybody Using It?

Marketers need a plan for engaging customers who install apps and forget about them.
Brett Relander
What They Haven't Told You About Mobile-First Marketing
Mobile Marketing

What They Haven't Told You About Mobile-First Marketing

While many brands understand the importance of a strong mobile presence, they do not necessarily know how to get there.
Gilad Bechar
4 Critical Things Every Business Must Know About Mobile Marketing
Online Marketing

4 Critical Things Every Business Must Know About Mobile Marketing

Almost every customer has is a cell phone. Make mobile a part of your marketing mix to find your customers wherever they are.
Mitch Meyerson
22 Industries That Are Cashing in on Mobile Marketing (Infographic)
Mobile Marketing

22 Industries That Are Cashing in on Mobile Marketing (Infographic)

Our phone screens have become the main pinboards for our 'favorites' as we mobilize our lives.
Jana Barrett
An App That Engages Customers Is Not Automatically an App That Makes Money
Mobile Apps

An App That Engages Customers Is Not Automatically an App That Makes Money

Deep analytics combined with good intuition for customer behavior are required if the app is to actually result in more sales.
Brett Relander
The Future of Social Is Messaging Apps, But How Do Brands Fit In?
Messaging apps

The Future of Social Is Messaging Apps, But How Do Brands Fit In?

The explosion of mobile computing has led to one particularly important outcome for our discussion – chat apps have grown at an even faster pace than mobile.
Brian Honigman