Pivoting: Page 6
Do Pivots Matter? Yes, in Almost Every Case.
A recent analysis of 39 billion-dollar companies says most stuck to their original vision. Serial entrepreneur Steve Blank argues that isn't true.
Don't Be a 'Pividiot.' Follow These Tips.
Constantly changing directions can harm your business. So how do you know when it's a good time to pivot?
8 Successful Companies Didn't Start That Way (Infographic)
Early iterations of now famous tech startups are almost unrecognizable.
6 Signs It's Time to Turn Your Startup in a New Direction
Few startup ideas are perfect; that's why it's important to recognize when you need a course correction in your idea, pitch, product or execution.
Why This 'Trep Will Start School in 2014
Entrepreneur caught up with its past 'Treps of the Year, Emerging Entrepreneur Jason Lucash, about how the year has changed him and how it's prepared him for 2014.
Why Fab Is Bleeding
Are the e-commerce company's recent shakeups a sign the wounds are healing or just a Band-Aid to stop the hemorrhaging?
How an Idea Partner Can Help Launch a Million-Dollar Startup
For our series College Treps, Chris Norton discusses how an idea partner can help an entrepreneur separate million-dollar ideas from total duds.
How Pivoting Helped This Startup Win Over Nordstrom
The co-founder of OrigAudio Jason Lucash discusses how listening to customers led to a change in product strategy and a major bump in revenue.
An Ohio Startup Cuts Its Teeth and Turns To Toothpaste
Branam Oral Health began life as the maker of the Gibby-Oral pacifier. But when sales of its natural toothpaste took off, the company pivoted.
How One Young Entrepreneur Pivoted a Business Failure into Success
On the path to startup success, expect to hit multiple roadblocks along the way.
Crocs: From Footwear Fad to Billion-Dollar Company
This iconic shoemaker bounced back after the recession by revamping its product lines and distribution channel.
A Plucky Startup Ditches 'Coin Piggy' Roots and Finds Its Mission
GoFundMe, a popular crowdfunding site, went through several iterations before it found its niche helping individuals rally around personal causes.
How Stagnation -- and Pivoting -- Can Crush a Startup
Stagnation may warrant radical change, but 'pivots' are too often punts -- not thoughtful, strategic redirections. Rather than undertake drastic measures in haste, startups ought to consider a regimen of constant flux.
Someone Has Your Same Startup Idea? Move Fast, Launch First
Serial entrepreneur Mike Jones on the importance of moving quickly when competition is stiff.
College Students Who Pivoted Into Entrepreneurship
Picked the wrong major? Young entrepreneurs like Austin Hackett of CrowdHall and Julie Sygiel of Underbrella are finding success outside their college degrees.