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News and Articles About Pricing
Don't Be the Cheapest, Be the Best
When pricing your product or service, instead of sweating the pennies, look at how you can charge more by offering a better quality experience for your customer.
The Other Products Falling Oil Prices Are Making Cheaper
Paying under $2 a gallon for gas? Ka-ching! But gasoline is not the only product that gets less expensive when the price of crude oil falls.
Learning From Mistakes
5 Mistakes Successful Entrepreneurs Don't Make Twice
Nobody gets everything right the first time around but some lessons should only need to be given once.
8 Psychological Triggers to Optimize Your Pricing Page
Since emotions and psychological triggers influence purchasing behavior, pricing pages should meet those needs. Here's how.
How Much Should You Give Away for Free During a Coffee Meeting?
It is important to remember that your time is money. Your time and expertise are valuable commodities that you should monitor carefully.
The Biggest Lessons I Learned Working Solo in 2014
From limited partnerships, knowing your worth to effective time management.
The Lesson in American Airlines' Smart Pricing Plan for its Exclusive Club
What kind of customers would you rather have? Ones that pay as they go, or those on a subscription?
Running a business
Small-Business Owners Who Aren't Experts in Their Fields Will End Up Paying a Hefty Price
If you want to stay relevant, much less open, you should know your product or service in and out, and make sure you employees are well trained.
This Software Company Wants to Help Retailers Compete Against Amazon
An engineer gives retailers a fighting chance in the online price wars.
As Football Season Approaches, Buffalo Wild Wings Raises Prices
The chicken wings chain said that rising chicken costs means menu prices will increase by 3 percent.
Amazon Strikes Deal With Simon & Schuster on E-Book Prices
The months-long standoff has ended, with an agreement on the future price of e-books.
Beat Burnout But Score Results
It's the mad dash at the end of the year, when you push to make it a profitable one. Follow these five steps to build your business effectively.
How to Determine What You Should Charge Customers
Ask these five questions to get a better sense of how much you should be charging.
5 Decisions Every Entrepreneur Must Face
Business owners should be prepared to face these forks in the road head on if they want to keep moving ahead.
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Starting a Business
Reprints & Licensing
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