Pricing
BY Erika Napoletano
Stop undervaluing your products and services, and look at what your pricing strategy really says about you. The Danger of Discounts and How to Avoid Them
BY Kevin Hiser
In starting up, tech talent can be hard to find. But what about a grade-A sales force? Consider these words of caution. How to Raise Your Prices Without Playing the Blame Game
BY Grant Cardone
A higher price should benefit your customers if you are improving your product or service. No one wants to pay a higher price and get nothing more. Grant Cardone on Debunking the Price Myth
BY Grant Cardone
In this special 'Ask Entrepreneur' feature, how to boost sales without dropping prices or engaging in a price war with competitors. 3 Lessons About Pricing From A&E's Storage Wars
BY Jennifer Goforth Gregory
What the popular show about bidding on storage units can teach you about getting the best price. Why Some Entrepreneurs Are Turning Pricing Power Over to the Public
BY Jenna Schnuer
While a pay-what-you-want strategy may draw customers, will it help you make money? For these business, placing their trust in consumers led to a boost in their bottom lines. 7 Ways to Improve Pricing With a New Mix of Products
BY Mark Stiving
Consider these ways to increase earnings margins by experimenting with your line-up. Why You Can Raise Prices Now
BY Yanik Silver
Pricing your product at a premium can mean higher profits for you and better value for your customers. What You Need to Know About Pricing
BY Mark Stiving
Before you establish a pricing strategy, understand the concepts behind ideas like neutral, penetration, skimming and value-based pricing. How to Create a Competitive Pricing Strategy
BY Ann C. Logue
The price you charge for products or services says a lot about your company's competitive ways. Here's how to do it right. Is Your Staff Sabotaging Your Pricing Strategy?
BY Jason Marrs and Dan S. Kennedy
Making sure your sales team understands the way profit works can help you rein in a staff full of discount-givers and negotiators. How to Create a Profitable Business Idea
BY Jon Burgstone and Bill Murphy Jr.
To do so, you'll need to understand the value proposition you're creating. Consider these steps to put your startup idea to the test. Four Questions to Ask Before Setting a Price
BY Mark Stiving
Before you figure out your pricing, figure out your business. Five Painless Ways to Raise Prices this Year
BY Carol Tice
With the economy still so uncooperative, how can you sell customers on a price raise? Here are a few ideas. More Small Businesses Plan to Push Up Prices in 2012
BY Catherine Clifford
Many want to offset higher operating costs, but cost-conscious consumers may balk at the increases. Six Business Trends to Watch This Year
BY Carol Tice
In 2012, it will pay to keep an eye on a few key big-picture trends. Here are the ones that make my list for top insomnia producers. How to Survive a Price War
BY Mark Stiving
Companies don't win a price war. They survive it. Strategize ahead of time how you will respond to competitor price changes. How to Compete -- and Win -- When Rivals Cut Prices
BY Brad Sugars
Discounting can be your ticket to disaster. Add value instead, and watch your business thrive. An Inside Look At Being a Wal-Mart Supplier
BY Carol Tice
What does it really take to service Wal-Mart as an account? A new report provides a rare, behind-the-scenes view into the inner workings of the big-box giant. Four Rules for Pricing Products
BY Mark Stiving
Before you put a price tag on a product or service, find out how much customers value it. Seven Ways to Avoid Competing On Price
BY Carol Tice
Wal-Mart likes to be considered the low-price leader -- but a new study shows customers no longer think it's true. Here are some tips for dodging the low-price trap. Why You Don't Want to Be the Low-Cost Leader
BY Mark Stiving
Before you decide to price your products lower than the competition, let us talk you out of it. A 10-Step Double-Dip Survival Guide for Entrepreneurs
BY Carol Tice
What can you do to get ready for another downturn? Here are 10 ideas for how to position your business for success despite tough times. Five Signs It's Time to Change Your Prices
BY Lisa Girard
Are your prices driving away customers or creating unrealistic demand? You may be making one or more of these common mistakes. Here's how to turn it around. Small Business Lessons from Netflix's Pricing Debacle
BY Carol Tice
Movie-rental company Netflix raised its prices last week, and its customers have set the Internet aflame with their ire. Here are six lessons for business owners from this pricing debacle.Connect with Entrepreneur
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