Building a Business
5 Proven Strategies to Break Out With Your New Business
The internet hasn't changed everything about business. Price, quality and service still guide consumer decisions.
Pricing | Page 3
Building a Business
Lawsuit Alleges That McDonald’s Overcharges For Cheeseburger Value Meal
By Kate Taylor
Business News
Ever Hear of Instapaper? Well Now Its Premium Read-it-Later Service Is Free.
An infusion of cash from Pinterest has allowed Instapaper to ditch subscriptions.
Business Accounting
8 Pricing Strategies for Your Digital Product
Have you ever thought of pricing as a powerful marketing strategy?
By Eric Siu
Building a Business
The Secret to Pricing Your Products or Services
In this video, Marcus Lemonis, host of CNBC's The Profit, explains the difference between 'Cost Plus' and 'Market Minus' strategies.
Building a Business
This Company Is Offering Discounts to Fight Sexist Product Pricing
Bulk shopping platform Boxed is reducing prices on women's products that are more expensive than the same items made for men.
By Nina Zipkin
Building a Business
How Do You Solve the Discount Conundrum in B2B Sales?
Investigate how you can create value for your customer and yourself without resorting to slashing prices.
By Danny Wong
Building a Business
Quick: What’s 15 Percent of $129?
Business is mainly about numbers. If you don't understand that, you have more than a math problem to solve.
By Gene Marks
Thought Leaders
The 4 Easiest Ways to Make More, Yes More, Money in 2016
Sample: Put an end to discounts. Yes, do it now.
By Sujan Patel
Thought Leaders
5 Strategies of ‘Psychological Pricing’
Forget that '$100' pricetag. Try '$99.99' instead.
By Pius Boachie
Business News
Uber to Make Surge Pricing Less Obvious
Upfront fares are currently rolling out to an number of U.S. cities, though Uber didn't detail a timeline for how long it would take all riders to benefit from the new tweak.
By David Murphy
Marketing
It’s Sell or Die Because Sales Are the Lifeblood of Every Company
It may not be brain surgery, but done right, sales is a practice like medicine or any other profession. Learn it. Practice it.
By Phil La Duke
Business Ideas
You Need to Immediately Stop Believing These 5 Product Innovation Misconceptions
Don't launch your new product before you have a full grasp of how to monetize it.
Building a Business
New Whole Foods Chain 365 Faces Tough Mission: Cut Prices Without Being ‘Cheap’
The chain, which debuts in Los Angeles' Silver Lake neighborhood, is critical to Whole Foods.
By Reuters
Marketing
The 6 Biggest Startup Mistakes Entrepreneurs Make
The worst mistakes are also completely avoidable.
Building a Business
Here’s a Great Way to Wake up Your Stagnating Retail Brand
Compete directly with consumer-direct manufacturers. Like it or not, it's the brave new economy that will shape our industry.
By Rex Chen
Business News
FCC’s Broadband ‘Nutrition’ Labels Aim to Clarify Speed, Price
Internet services will soon have a label with a breakdown similar to the nutrition facts on groceries.
By Tom Brandt
Business News
The One Surprise From Apple’s Event Yesterday
About a half-hour into its sales pitch, the company announced the long-rumored iPhone SE, with one notable feature.
Building a Business
3 Ways to Price Your Work for Your Freelance Writing Business
Smart tips for setting the best rates in order to help your freelance writing business succeed
Building a Business
When Mapping Your Growth Don’t Assume Price Is Your Big Weakness
Price is the easiest way to compare your product with the competition but it's just one consideration for your potential customers.
Building a Business
3 Ways Offering Something for Free Can Actually Make You Lots of Money
Here's why those operating in software or on the Internet should zero in on "thinking zero" to get a leg up on competitors.
By Allen Lau
Building a Business
Pro Tips for Hitting the Pricing Nail on the Head
To make sure you find the sweet spot when it comes to pricing your product or service, follow this marketing expert's advice.
Building a Business
Study: Women Pay Thousands More Than Men for Products
New York City's Department of Consumer Affairs looked at almost 800 products from more than 90 brands.
Building a Business
5 Tips for Setting Your Optimum Price
The customer perception of the value of your offering may surprise you, but it's what counts the most.
Building a Business
Why Creativity Can Be a Curse for Entrepreneurs
Creative people might be great at executing an idea, but they've got to get in touch with their practical side if they want to stay in business.
By Carol Roth
Building a Business
5 Life-Changing Lessons I Learned When I Raised My Coaching Prices
This is what happens when you lose alignment with yourself and feel bad about the choices you make.
Building a Business
Know These 5 Realities Before You Take the Entrepreneurial Plunge
Being your own boss has an intoxicating lure but to succeed you have to stay clear headed.
Building a Business
9 Reasons Why Your Business Growth Has Plateaued — and How to Fix That
An outdated business plan and a lack of drive are just a couple of reasons why you might be stuck.