Entrepreneur, marketer and writer.
Danny Wong is an entrepreneur, marketer and writer. He is the co-founder of
Blank Label, an award-winning luxury menswear company, and leads marketing for Receiptful, a platform to supercharge all customer interactions for eCommerce stores, and Tenfold, a seamless click-to-dial solution for high-performance sales teams.
Ask yourself, "What is the one task I can perform at each stage of your customers' journey that will make them more likely to buy from me?"
The best of these companies have experienced meteoric growth, not just because of their products, but because of the innovative strategies they incorporate into their sales processes.
Who could foresee that a hotel brand would end up selling Simmons mattresses for home use? What's your great sales idea?
Made up your 2017 goals yet? Devote some time to thinking about them in earnest and how to use them to improve performance.
After crunching your own numbers, you're guaranteed to uncover new and unique ways to grow your business.
People passing you by at the big show? Put some thought into what will attract them next time.
Try having your sales team members write down the circumstances of their failures. You'll be surprised at the insights that emerge.
Have you ever considered the wisdom of initially going after prospects who have little chance of being interested in your product?
Think about what drew you to your BFF when you first met. Now, do the same with your next sales client.
Striving to shorten the training process for new hires in the new year? Here's how.
It's the supervisors and superiors who set the tone, not the company retreats where people talk endlessly about feelings, or participate in "trust falls."
Today's buyers are busy online. They do their own research, listen to peers and digest content all day long. Take note.
Salespeople often overlook nonprofit organizations when building a list of prospects. That's a huge mistake.
Ever consider that your ebook or your brand's printed magazine might make great beach reading for a client?
But AI as of today is far from perfect: You'll have to stick with this technology for more than the first few rounds.
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© 2017 Entrepreneur Media, Inc.