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Lydia Belanger

Lydia Belanger

Entrepreneur Staff / Associate Editor

Lydia Belanger is an associate editor at Entrepreneur.com. She writes about how companies and their founders are solving problems in our connected and conflicted world. Her interests include the retail industry, the gig economy, social entrepreneurship and surprising business applications of emerging technologies. She previously worked as a contributing researcher for Wired.

Instagram Icon

She Adopted a Pet Pig to Cope With Epilepsy. Now, Her Job Is Managing This Adorable Instagram Star.

Hamlet the pot-bellied pig has a closet full of costumes and wigs, opinions about the hottest TV shows, a pink convertible and hundreds of thousands of Instagram followers.
Innovation

A Beautiful Campus Dedicated to Tech Has Opened in New York. Get Inspired With This Tour.

On New York's Roosevelt Island, Cornell Tech is connecting up-and-coming talent with companies and organizations in need of tech solutions.
The Fix

Why Fashion Brand Cosabella Let a Robot Take Control of Its Marketing Budget

To keep up in the world of ecommerce startups, Cosabella replaced human guesswork with computer analysis.
Take It From The Pros

This Former Marketing Director Quit Her Job After 7 Weeks of Posting Amazing Animations on Instagram

Rachel Ryle's optimistic attitude comes through in her videos, which often revolve around themes of thankfulness, love, celebration and exploration.
The Fix

How VR Helps This Company Save Hundreds of Thousands of Dollars While Sticking to Its Mission

Virtual reality helps retailer TreeHouse prevent errors, cut costs, eliminate waste, adapt faster, minimize travel and gain customer insights.
Team Work

What KFC's Goofy VR Escape Room Taught Me About the Power of Storytelling in Communication

Players make Colonel Sanders's 70-year-old original recipe fried chicken 'the hard way' by hand in virtual reality.
Elon Musk

Read the Letter Elon Musk Signed Asking World Leaders to Curb Killer Robots

Musk and more than 100 leaders of AI and robotics companies warned that lethal autonomous weapons could usher in the 'third revolution in warfare.'
Inspiring Your Team

Tour the Clever, Multi-Purpose Office Designed for This Growing Moving Startup

In moving to a new space, Updater put its own ideas about moving to the test.
Franchises

How the CEO of Smoothie King Went From Small-Business Owner to Wearing the Crown

Under his leadership, Smoothie King plans to open an additional 125 locations and bring its global storefront tally to 950 in 2017.
Organization

Are Your Files a Mess? This Dropbox Exec's Simple Advice Will Change Everything.

Rigid, hierarchy-based file management structures aren't the answer for collaborative, growing companies.
The Fix

How 'Gaming' the System Helped This Business Get Thousands More Customers

After Scott Parker partnered with Spotluck to lure diners to his four restaurants during slow times, his establishments saw an uptick in customer visits.
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How a Spur-of-the-Moment Photo Led to This Couple's Iconic Work Being Featured in Times Square and Around the World

Husband-and-wife duo Murad and Nataly Osmann are the brains and hearts behind the Instagram project #FollowMeTo.
The Fix

When This Company Stopped Selling Directly, Its Customer Base Increased by 700 Percent

Updater realized it would better serve its customers by establishing industry partners who could facilitate referrals when they'd be needed most.
Savings

3 Things Anyone Can Learn From Millennials' Financial Habits

New savings data calls some of the common myths about millennials into question.
Take It From The Pros

Making a Splash: How a Swim-School Franchise Found Success

These owners share how their franchise thrived in an industry with strict safety regulations (and nervous parents).