Thought Leaders
What Creatives Can Do About Feeling Undervalued and Underpaid
Don't be dismissive of the ideas and connections your brain makes. They hold a lot of value.
Pricing | Page 5
Building a Business
Think Hillary’s Bad? Here Are 5 ‘Ethical’ Mistakes Business Owners Regularly Make.
By Gene Marks
Building a Business
8 Pointers for Setting a Price in Negotiations
This numeric value is super critical as it affects the profit you'll get from a deal.
Building a Business
Evaluating the Merits of Building Negotiating Into Your Prices
The "one price fits all" philosophy does not work in all industries and under all circumstances.
Building a Business
Don’t Be the Cheapest, Be the Best
When pricing your product or service, instead of sweating the pennies, look at how you can charge more by offering a better quality experience for your customer.
Business News
The Other Products Falling Oil Prices Are Making Cheaper
Paying under $2 a gallon for gas? Ka-ching! But gasoline is not the only product that gets less expensive when the price of crude oil falls.
Building a Business
5 Mistakes Successful Entrepreneurs Don’t Make Twice
Nobody gets everything right the first time around but some lessons should only need to be given once.
Building a Business
8 Psychological Triggers to Optimize Your Pricing Page
Since emotions and psychological triggers influence purchasing behavior, pricing pages should meet those needs. Here's how.
By Talia Wolf
Entrepreneurs
How Much Should You Give Away for Free During a Coffee Meeting?
It is important to remember that your time is money. Your time and expertise are valuable commodities that you should monitor carefully.
Entrepreneurs
The Biggest Lessons I Learned Working Solo in 2014
From limited partnerships, knowing your worth to effective time management.
Building a Business
The Lesson in American Airlines’ Smart Pricing Plan for its Exclusive Club
What kind of customers would you rather have? Ones that pay as they go, or those on a subscription?
By Gene Marks
Building a Business
Small-Business Owners Who Aren’t Experts in Their Fields Will End Up Paying a Hefty Price
If you want to stay relevant, much less open, you should know your product or service in and out, and make sure you employees are well trained.
By Jim Joseph
Building a Business
This Software Company Wants to Help Retailers Compete Against Amazon
An engineer gives retailers a fighting chance in the online price wars.
By Joe Lindsey
Buying a Franchise
As Football Season Approaches, Buffalo Wild Wings Raises Prices
The chicken wings chain said that rising chicken costs means menu prices will increase by 3 percent.
By Kate Taylor
Business News
Amazon Strikes Deal With Simon & Schuster on E-Book Prices
The months-long standoff has ended, with an agreement on the future price of e-books.
By Reuters
Building a Business
Beat Burnout But Score Results
It's the mad dash at the end of the year, when you push to make it a profitable one. Follow these five steps to build your business effectively.
Building a Business
How to Determine What You Should Charge Customers
Ask these five questions to get a better sense of how much you should be charging.
By Dorie Clark
Building a Business
5 Decisions Every Entrepreneur Must Face
Business owners should be prepared to face these forks in the road head on if they want to keep moving ahead.
Business News
Analyst: Amazon’s Fire Phone Simply ‘Not Compelling Enough’
Making less of an impact than Amazon hoped, the company dropped the price of the Fire Phone from $199 to 99 cents.
By Nina Zipkin
Building a Business
10 Startup Tips Learned the Hard Way
Be up front with customers about what you do and how much it will cost, and consider romantic relationships with co-workers very carefully.
Business News
Amazon Blocks Disney DVD Orders as Pricing War With Hachette Rages On
Amid divisive contract disputes, the Walt Disney Company is the latest multimedia giant to find itself in Amazon's crosshairs.
By Geoff Weiss
Marketing
3 Strategies for Raising Your Prices
Sell quality and service. People don't complain about paying for value.
Building a Business
Google to Offer Business Owners 2 TB of Free Storage for a Year
Amid pricing wars between corporate computing leaders Amazon, Microsoft and Google, industry experts predict that cloud storage may soon become entirely free.
By Geoff Weiss
Business Operations & Logistics
When Setting Prices, Ignore Your Gut and Pay Attention to Big Data
Big Data analysis gives sales reps the information, in real time, to adjust prices as needed to make that sale, to that customer.
By Neil Lustig
Business Legal
Whole Foods Fined for Overcharging California Customers
Think Whole Foods is too expensive? The city attorneys of Los Angeles, Santa Monica and San Francisco are of a similar mind.
By Geoff Weiss
Buying a Franchise
Dunkin’ Donuts Franchisees Forced to Raise Coffee Prices
As drought and coffee rust drive up the cost of coffee beans, Dunkin' Donuts prices are about to increase.
By Kate Taylor
Entrepreneurs
A Dallas Man Just Concocted the Most Expensive Starbucks Order of All Time
The Sexagintuple Vanilla Bean Mocha Frappuccino contains 60 shots of espresso -- half the amount of caffeine that would be lethal for most adults.
By Geoff Weiss
Building a Business
Set the Most Competitive Prices for Your Cleaning Business
Follow these tips for determining a price that makes you a profit without gouging your customers.