About Jennifer Spencer
Jennifer Spencer is the founder of Energent Media, a digital marketing firm for tech startups. She is passionate about helping brands leverage content to share their stories with the world.
More From Jennifer Spencer
Small Business Survives and Thrives
Adaptability can make or break your business.
To make sure you're ready to take the next step in your business, recognize these common pitfalls.
Whether caused by a global pandemic, economic downturn or simply a change in business model, many stores are taking operations online.
Highly engaged teams can generate a 10 percent increase in customer ratings and a 20 percent increase in sales.
When you give back or align your brand with helping the world, people notice.
You may think your followers want one type of content when really they want another.
Here are some tried-and-tested ways to bootstrap and connect.
Creating experiences and being able to influence your customers are the keys to success.
The benefits are there, but don't start the process without exploring potential problems you'll face along the way.
The award-winning cable host shares her insights on leadership in troubling times.
New threats emerge all the time. Here's how to stop them.
News and Trends
Being busy doesn't always equal being successful.