More From Jennifer Spencer
This age cohort already boasts $500 billion in buying power. What have you done to appeal to them?
Don't let problems get you down. Go over, under, around or through. Just be sure that you prepare to pivot.
Want to come up with a world-changing business idea? First step, think locally. What exactly does your community need?
Remember Juli Briskman giving 'the finger' to President Trump's motorcade? Companies care about that kind of employee behavior.
Social Media Marketing
People are leaving Facebook and other giant platforms in favor of small, intimate ones. What does this mean to your small business?
Founders generally realize the importance of systematically learning about their customers, but the cost is often a shock.
Tech has been slow to recognize how much vets have to offer, but vets are taking the lead to change that.
There is no easy money. Remember that.
Communicating a winning vision to employees whom you support in pursuit of your goals is the way forward.
News and Trends
Forget app development and start thinking seriously about a food truck.
You have to work in an industry a while to identify the really big pain point there that will become your million-dollar opportunity.
The college-education track rarely challenges students to seek real-world experience (and often creates a mountain of debt). The two cofounders behind MissionU see another way.