About Lucas Miller
Lucas Miller is the founder and CEO of Echelon Copy LLC, a media relations agency based in Provo, Utah that helps brands improve visibility, enhance reputation and generate leads through authentic storytelling.
More From Lucas Miller
News and Trends
Enjoyed commuting to your living room in recent months? Well, the trend looks here to stay.
Good news: Onboarding them isn't nearly as hard as you might think.
If you don't have thousands of dollars to expand your reach, you need to flex your IG muscles.
Don't feel like you need to reinvent the wheel. Instead, inject some life into an already proven model.
With TikTok in seemingly constant peril, your brand ought to consider IG's new short-form video feature.
Advances in artificial intelligence continue to provide entrepreneurs with exciting ways to improve their companies.
Even the most educated, reasonable online buyers bail from time to time. Does this sound familiar? Here's why.
If you haven't gotten out in front of this powerful marketing tool, you're falling behind. But it's not too late.
Publishing a book on your own terms is a great idea, but only if you do things the right way the first time around.
Otherwise, you'll be doing little more than drain your advertising budget.
When every cent of your brand's marketing budget counts, the quality of your video content might suffer. Fortunately, there's a better way of doing things.
Creating one is only half the battle. Providing enrollees with a positive, engaging experience is key for success.
We can play a sizable a role in helping restore order with a number of global issues.
You could be missing out on a host of brand- and ROI-boosting advantages.