About Lucas Miller
Lucas Miller is the founder and CEO of Echelon Copy LLC, a media relations agency based in Provo, Utah that helps brands improve visibility, enhance reputation and generate leads through authentic storytelling.
More From Lucas Miller
Starting a Business
You're far more likely to succeed if your business disrupts an existing industry rather than starts a new industry from scratch.
For programmers, building that dream app is a true passion project. But passion alone won't turn an app into a success.
Having a side hustle is great, but to make it something more lucrative requires real strategy.
As a leader in your industry, you have knowledge to share. Webinars are a perfect way to do that.
Small Business Heroes
Niche video-streaming, evolving payment methods and sensitivity to censorship concerns are opening up opportunities.
If you've thought about building an app for your business in the past, these five reasons might be enough for you to finally make that happen.
Selling a Business
Are you considering selling your business? These five signs indicate that you're ready to take that leap.
The deadline for the 2018 tax year is fast approaching. Will you (and your startup) get the returns you deserve for next year?
No, you don't need a major overhaul to keep customers coming back for more. Just ask Apple.
Do any of these ring a bell? It might be time for your startup to call it quits.
These 'warm' customers are just like GoldiIocks -- interested in the porridge that's 'just right.' They're also exactly the people you want to target.
Do any of these 'signs' sound painfully familiar? If so, your career might be at a standstill ...
News and Trends
New ways to pay, shipping competition, AI and the gig economy are all factors that will deeply affect future U.S. businesses. Are you listening?
Contrary to what you've always been told, thinking negatively can very much be a good thing.
Are you a leader? If so, earning respect is only half the battle; keeping it is just as important - and difficult.