Pricing: Page 4

Growing a Business

8 Negotiating Tactics Every Successful Entrepreneur Has Mastered

How you would negotiate if you were talking for the other side? Now you know how your offer looks to them.

Thought Leaders

This Is Your Path to the $1,000-Per-Hour Mindset

If you don't value your time, who will?

Thought Leaders

How to Choose a Pricing Strategy for Your SaaS Business

It's not one-size-fits-all.

Growing a Business

When the Customer Fixates on Price It's Probably Not About the Money

Customers often talk cost when they have vague concerns about the product. Your job is to find out and solve the real problem.

Marketing

4 Psychological Techniques That Can Improve Your Product Pricing

The "decoy effect" introduces a "useless" price. Think about it during your next outing at the movies.

Money & Finance

Stop Shooting For the Moon! Raising Prices Won't Raise Your Profits. Catering to a Niche Will.

Stick with appealing to a niche audience before building out. Here are three ways how.

Growing a Business

3 Lessons for Entrepreneurs to Overcome Scaling Issues

Price for where you want to be, not where you are.

Growing a Business

It's Almost Never Price When the Prospect Doesn't Buy

When they say it costs too much they are politely saying you haven't convinced them it's worth the money.

Growing a Business

Has Your Business Plateaued? Here's How Companies Like Square and Salesforce.com Have Broken Through.

Instead of fighting for scraps in existing cutthroat markets, produce more creative strategies that open up new frontiers.

Marketing

6 Strategies for Avoiding the 'Race to the Bottom' Price War You Don't Want to Win

Unless you are already Walmart, don't get sucked into competing on price.

Growing a Business

How to Avoid Looking Like a Villain When You're Price Discriminating

Companies that are able to vary pricing without upsetting customers in the process stand to gain quite a bit.

Business Process

4 Reasons Why Raising Your Price Is a Brilliant Marketing Move

Charging less than your competitors signals potential clients that you doubt the value of what you offer.

Business News

3 Essentials for Taking Your Amazon Sales to the Next Level

Pricing and visibility are key to take your store's profits sky-high.

Growing a Business

How 'Gaming' the System Helped This Business Get Thousands More Customers

After Scott Parker partnered with Spotluck to lure diners to his four restaurants during slow times, his establishments saw an uptick in customer visits.

Marketing

This Bakery Owner Refused to Give Away Freebies. She's Wrong.

Everybody from Fortune 500 clients to the charity down the block will ask for discounts and donations. Say yes, and build the cost into your prices.