Publicity: Page 3

Marketing

Learn to Stop Saying 'Um' and 'Ah' Before the Media Comes Calling

It's natural, we all do it -- insert little placeholder words to buy time to finish forming a sentence -- but media time is precious for increasing your company's visibility. Train yourself to become a good interview.

Social Media

4 Tips for Entrepreneurs to Get the Word Out About Their Small Businesses

Publicity for Good founder Heather DeSantis shares her most disruptive strategies.

Marketing

Why Podcasting Is the Next Marketing Frontier

If your visual content marketing efforts are growing stagnant, it may be time to consider an audio content strategy.

Operations & Logistics

4 Easy Ways to Get Publicity for Your Business

Leverage these simple PR tactics to generate awareness and buzz.

Celebrity Entrepreneurs

Elon Musk Found Out That $90 Million Isn't Too Much to Pay for Priceless Publicity

The SpaceX launch of the Tesla payload was a success, but the car company still has struggles to work through.

Social Media

The Hotel Owner Who Called Out a Blogger for Asking for a Free Stay Is Now Defending Her

Reactions on the internet can be knee-jerk and ruthless, no matter how good your intentions are.

Social Media

The Hotel Owner Who Called Out a Blogger for Asking for a Free Stay Now Wants $6.5 Million From Her

#BloggerGate rages on as hotel owner Paul Stenson continues to drag YouTuber Elle Darby.

Social Media

Irish Hotel Publicly Shames Social Media Influencer for Requesting Free Stay

'Maybe I should tell my staff they will be featured in your video in lieu of receiving payment for work carried out while you're in residence?'

Business News

What Every Company Can Learn From Amazon's Search for a Second Headquarters

Here is the mindset you need to maximize the resources you have your disposal.

Business News

These 5 Cities Pulled Out All the Stops to Get Amazon's HQ2. They Didn't Make the Cut, But We Salute the Attempt.

Because in the words of Ralph Waldo Emerson, 'nothing great was ever achieved without enthusiasm.'

Marketing

Is Sending Out a Press Release Really Worth the Money?

The press release industry generates a lot of money-but it might not hold any value for your business.

Marketing

5 Ways to Get a Journalist to Respond to Your Pitch

You can be heard, you can get great responses to your pitch, you can find the right approach -- however -- you'll rarely recover from being annoying.

Thought Leaders

6 Things You Need to Do to Become a Paid Public Speaker

Want to get paid for speaking appearances? Here's how.

Marketing

Answering This One Question Can Boost Positive PR Coverage

If you didn't own the store, why would you care that it's opening?