Publicity

News and Articles About Publicity

5 Excuses Entrepreneurs Make to Not Do PR
Public Relations

5 Excuses Entrepreneurs Make to Not Do PR

'I don't have a story yet' is no excuse because everyone has a story.
Janet Murray
How to Leverage Industry Awards in Your Marketing Strategy
Marketing Strategies

How to Leverage Industry Awards in Your Marketing Strategy

Here are some tips for finding and applying to industry awards to help boost your overall marketing and PR strategy.
5 Inexpensive Ways to Do PR for Your Company
Public Relations

5 Inexpensive Ways to Do PR for Your Company

Here are a few ways to get your name out there without spending a lot of money.
Was the Steve Harvey Miss Universe Mistake a PR Stunt?
Publicity Stunts

Was the Steve Harvey Miss Universe Mistake a PR Stunt?

Did you know the Miss Universe pageant existed anymore? You do now.
Matt Sweetwood
The Challenges of Doing the Publicity Circuit for Your Business
The Grind

The Challenges of Doing the Publicity Circuit for Your Business

Between the talks, workshops, interviews and events, speaking constantly about your business can be a bit of a grind.
Adina Grigore
How to Nail a Media Interview
Interviewing

How to Nail a Media Interview

From researching to practicing, here are six interview tips.
7 Things Reporters Wish PR Pros Would Do
Pitching

7 Things Reporters Wish PR Pros Would Do

With the holiday season in full swing, here are a few pitching behaviors on reporters' wish lists.
Shhh! This Philadelphia Hair Salon Is Putting a Stop to Awkward Small Talk
Marketing

Shhh! This Philadelphia Hair Salon Is Putting a Stop to Awkward Small Talk

Stylists at BLO/OUT Blow Dry Bar are trimming more than just hair. They're cutting out the chit chat, too. Here's why.
Kim Lachance Shandrow
5 Pro Tips for a Successful Do-It-Yourself Public Relations Campaign
Public Relations

5 Pro Tips for a Successful Do-It-Yourself Public Relations Campaign

You don't need to write the five-figure check to sign up for professional PR services.
Craig Corbett
5 Ways GIFs Can Increase Your PR and Marketing Efforts
Marketing

5 Ways GIFs Can Increase Your PR and Marketing Efforts

When used wisely, GIFs are a great way to connect with your audience, increase views and make your brand more relatable to consumers.
The 3 Questions to Ask Yourself Before You Pitch the Press
Media Coverage

The 3 Questions to Ask Yourself Before You Pitch the Press

Reporters are desperate for great stories. Is yours one of them?
Geeta Nadkarni
Why PR Firms Shouldn't Be Worried About Native Ads
Public Relations

Why PR Firms Shouldn't Be Worried About Native Ads

Native advertising won't mean the end of public relations, but it will mean that public relations will start to look very different.
Heather Marano
5 Tips on Pitching to the Media
Media Coverage

5 Tips on Pitching to the Media

To garner media coverage, you need to know the secrets on how to get ahead of the game and into the limelight.
How to Make Your Personal Brand Newsworthy
Personal Branding

How to Make Your Personal Brand Newsworthy

Getting the attention of the media isn't easy but the good news is, it's based on a formula.
Phoebe Chongchua