Sales Strategies

News and Articles About Sales Strategies

Finding Clients Who Are Open to Innovation Even in Risk-Averse Markets

When the purchasing decision chain is full of doubters, these tips can help you woo more customers.

How to Strike Up a Sales Conversation With Someone You Know

As entrepreneurs, we all know people who could benefit from our professional assistance. Here is how to begin the conversation without sounding too 'salesy.'

7 Tips for Making a Success of That Crucial First Meeting With a Prospect

You put in a lot of work just to be invited to give a presentation. Don't blow your opportunity with little mistakes.

9 Sales Lessons For Entrepreneurs From a Baseball Pro

Former Red Sox player shares what his baseball career can teach entrepreneurs about sales.

3 Ways to Make an Offer Your Prospects Can't Refuse

By playing up certain things in your direct mail, you will increase the chances of customers making a purchase.

The 2 Psychological Factors Motivating Customers to Buy

It's helpful to understand the logic behind buyers -- especially when it comes to what's stopping them from a purchase.

Turn Prospects Into Customers With These 8 Tips

Your website won't always hook potential clients. Sometimes, you'll need to jump in to assist and get them to bite.

Want to Write Better Sales Proposals? Follow These 5 Steps.

While some salespeople might view proposals as unnecessary -- or even as a waste of time --they're actually one of the most powerful instruments in a salesperson's arsenal of deal-closing tools.

You Can Manage Certain Sales Metrics, Just Not Revenue (Infographic)

Leaders can have a significant impact on the success or failure of their sales force by focusing on achieving specific numbers.

Sleepwalking Through Sales -- How Vendors Are Ignoring Buyers' Intelligence

Businesses need to respect today's informed customers.

Not Closing Sales? Look to These 5 Mistakes.

You should be reflecting on what has gone right and what has gone wrong in the past, but these errors may be contributing.

Don't Wage a Price War. Win Sales by Eliminating Your Competition.

Eating into your profits is an endless game that usually ends with you losing. Create value by framing your business as the superior option.

To Win More Prospects, Stop Selling and Start Courting

Treat every potential client as you would someone who you hope will give you a second date.

Your Survival Depends on Following Up on Internet Leads -- Fast

There is a massive problem of companies not pursuing customer inquiries right away, which is a huge opportunity for you.

Lights, Camera, Sell? What Your Sales Team Can Learn from Actors.

There are five interesting parallels between these two worlds that can help your staff close deals.

To Maximize Your Website, Use 'Psychological Distance' to Your Advantage

How your customers perceive your product should determine how you present it to them.

Working Remotely or in the Field, Salespeople Still Need to be Part of Company Culture

Just because salespeople are often away from the office – either working remotely or in the field – doesn't mean they don't want to be involved in company culture. Here is how to make sure your salespeople don't feel isolated.

Why Your Voice is the Biggest Untapped Mobile Opportunity for Marketing

While executives and marketers rely on a whole lot of applications, software services and platforms to seal the deal, they may be underutilizing this secret weapon.

The Best Time to Visit Your Franchise Headquarters

Some advice for franchisees on how to decide whether a trip to your franchise's home turf makes sense.

A Guide to Hiring the Right Type of Salesperson for What You're Selling

Just as a relief pitcher and a starter are different types doing the same job, sales pros come in endless variety.

Last Things First: 4 Secrets to Acing Your Product Development Process

Both big and small companies can have difficulty determining if their product or service will be a success before it hits the market. But it doesn't have to be that way.

The 6 Elements of Persuasion (Infographic)

When you want to get your customer to say yes, keep these principles in mind.

Grant Cardone's 5 Tips for Closing the Big Sale on the Phone

Businesses live and breathe sales. They die without them. If you want to be a ridiculously successful entrepreneur, you and your team need to have what it takes to close big sales.

5 Tips on Assigning Ownership to Key Sales Accounts

More often than not, multiple salespeople sell different product lines into an account deemed critical. When the question of account ownership surfaces, here is how to handle it.

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