Sales Strategies

News and Articles About Sales Strategies

Don't Execute Your Sales Strategy Until You Validate Your Idea

Don't Execute Your Sales Strategy Until You Validate Your Idea

The only way to prove you have a winning concept is to get your product or service into customers' hands. But don't confuse that with selling.
Choices Can Become Overwhelming, So Make It Easier for Customers

Choices Can Become Overwhelming, So Make It Easier for Customers

Use these strategies to increase click-through rates and purchases when presenting choices.
4 Ways to Build Trust Quickly

4 Ways to Build Trust Quickly

Entrepreneurs don't have years or even months to build trust. To get sales quickly, they need to act quickly.
Ka-Ching: Making Money Online

Ka-Ching: Making Money Online

With the online world taking over our lives, here is how entrepreneurs can cash in.
The 5 Irrefutable Principles of Selling

The 5 Irrefutable Principles of Selling

The more you are willing to give, the less you will need to "sell.''
How to Psych Yourself Up to Make That Call

How to Psych Yourself Up to Make That Call

You can't sell without lifting that receiver, so it's time to embrace your discomfort and find your strength.
It's Time to 'Untrain' Your Sales Force

It's Time to 'Untrain' Your Sales Force

If your sales team is still operating under tradition, they need to adapt to today’s buyers.
How to Make Predictive Analytics Work for Your Business

How to Make Predictive Analytics Work for Your Business

If used right, predictive analytics can take the guesswork out of understanding your customers so you can maximize sales opportunities.
The 3 Critical Elements to Selling Online Like a Pro

The 3 Critical Elements to Selling Online Like a Pro

There are three steps to selling anything. In this video, sales expert Perry Marshall explains.
7 Lessons to Rock Both the Stage and Sales

7 Lessons to Rock Both the Stage and Sales

Touring musician turned startup employee shares advice from his former life that applies to growing companies.
A Guide to Giving Sales Commissions

A Guide to Giving Sales Commissions

The amount of of commission depends on a host of factors, most notably the typical commission structure in your industry.
9 Steps to Get Your 'Social-Selling' Program Off the Ground

9 Steps to Get Your 'Social-Selling' Program Off the Ground

With platforms like Facebook, Twitter and Linked becoming a necessity for small-businesses owners, here is how entrepreneurs can implement a social-selling strategy.
5 Steps to Marketing That Resonates With Your Prospects

5 Steps to Marketing That Resonates With Your Prospects

In today's oversold society, being yourself creates authentic marketing that resonates with people.
Sales Tip: Stop Listing Features. Tell Your Customers the Benefits.

Sales Tip: Stop Listing Features. Tell Your Customers the Benefits.

Customers don't care about your product or service's features. Instead, they want to know how what you sell will benefit them.
The 80/20 Rule and How to Supercharge Your Sales and Marketing

The 80/20 Rule and How to Supercharge Your Sales and Marketing

In this Google Hangout we chat with sales expert Perry Marshall on how entrepreneurs can focus on the right customers and, in turn, increase their revenues.
4 Ways Managers Mess Up Sales Contests

4 Ways Managers Mess Up Sales Contests

Sales contests are supposed to provide motivation for employees to increase sales, customers and profits. But if done incorrectly, they can do more harm than good.
Improve Your Sales Game With These 3 Easy Tips

Improve Your Sales Game With These 3 Easy Tips

Being a proficient salesman is crucial to being a successful entrepreneur.
The Scent in Abercrombie Stores Is Giving Shoppers Serious Anxiety

The Scent in Abercrombie Stores Is Giving Shoppers Serious Anxiety

A new study about the impact of scent at retail suggests that consumers are being put off by the retailer's flagship cologne, Fierce, which courses pungently through its 276 stores.
6 Reasons to Make Your Business Human on Social Media

6 Reasons to Make Your Business Human on Social Media

Customers are more likely to connect with your brand when they connect with the people behind the logo.
5 Elements of an Irresistible Call to Action

5 Elements of an Irresistible Call to Action

Too many direct-mail campaigns fizzle out because they fail to inspire readers to actually do something. Here's some advice.
Big Data is Your Sixth Sense for Prospecting Sales

Big Data is Your Sixth Sense for Prospecting Sales

Every day companies are announcing mergers, hiring, expansions. Big data analysis can signal precisely when a potential client you've never met would welcome your call.
Share What You Know and People Will Buy What You Sell

Share What You Know and People Will Buy What You Sell

A salesman has to knock on lots of doors but people knock an expert's door. Whatever your business, you are the expert. Freely helping people today brings clients tomorrow.
Sell Like a (Literal) Rock Star With These 5 Takeaways

Sell Like a (Literal) Rock Star With These 5 Takeaways

Use these lessons from some of the biggest acts in music to up your game with your clients.
Boost Sales by Appealing to Customers' Unconscious Minds

Boost Sales by Appealing to Customers' Unconscious Minds

Did you know you can market to neurons, or create happiness with a small surprise?
Could Hiring Snobby Salespeople Boost Your Sales?

Could Hiring Snobby Salespeople Boost Your Sales?

new luxury shopping study suggests customers are more likely to make a purchase when dealing with a rude sales associate.

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