Search Engine Optimization

News and Articles About Search Engine Optimization

What Google 'Hummingbird' Means for Your SEO Strategy
Marketing

What Google 'Hummingbird' Means for Your SEO Strategy

Google's latest algorithm update changes the way the site interprets the way we search.
Asher Elran
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Here We Go Again: What Entrepreneurs Need to Know About Hummingbird, Google's Latest Update
Marketing

Here We Go Again: What Entrepreneurs Need to Know About Hummingbird, Google's Latest Update

With Google's improved ability to understand the meaning of questions, business owners will want to produce more content that answers specific questions.
Jayson DeMers
SEO Basics: Keyword Research Made Easy
Marketing

SEO Basics: Keyword Research Made Easy

Follow these tips for finding the right keywords that can help your site rank higher in online search results.
Eric Siu
Google's New Secure Search Means More Work for Online Business Owners
Marketing

Google's New Secure Search Means More Work for Online Business Owners

Entrepreneurs who track keyword data provided by Google on search traffic now have to find that information elsewhere.
Eric Siu
Tips for Ringing in Sales This Holiday Shopping Season
Marketing

Tips for Ringing in Sales This Holiday Shopping Season

For online retailers, it is never too early to start your holiday strategy. Here is a month-by-month guide for making your holidays bright.
Matt Winn
How Google's New 'Paid & Search' Reports Can Provide Valuable Marketing Data
Marketing

How Google's New 'Paid & Search' Reports Can Provide Valuable Marketing Data

For marketers, this new side-by-side comparison can help drive your website's growth.
Eric Siu
3 Lessons Worth Going Back to School for
Starting a Business

3 Lessons Worth Going Back to School for

With the back-to-school season in full swing, it's a good time for all entrepreneurs to beef up their on their own business skills.
Adam Toren
How to Read Your Website Source Code and Why It's Important for SEO
Technology

How to Read Your Website Source Code and Why It's Important for SEO

A step-by-step guide to understanding your webpage source code and how the search engines use it to determine how your site ranks in search results.
How to Use App Store Optimization to Get Attention
Marketing

How to Use App Store Optimization to Get Attention

Making an app available is part of the equation. Helping people find it is a whole other ballgame.
Rahul Varshneya
How to Create a 'Perfectly Optimized' Webpage for Search (Infographic)
Marketing

How to Create a 'Perfectly Optimized' Webpage for Search (Infographic)

So you know a thing or two about using keywords, but is your site actually built to be shared? Find out how to get it SEO-ready.
Kevin Allen
10 Ways to Write Content That Ranks High on Google
Marketing

10 Ways to Write Content That Ranks High on Google

Please customers and search engines alike when you apply these tips to your content.
Kristin Piombino
SEO Strategies That Can Hurt Your Website Rankings
Marketing

SEO Strategies That Can Hurt Your Website Rankings

Even though so-called experts can try to convince you otherwise, these search marketing tactics can land your site in trouble with Google.
John Rampton
10 Questions to Ask When Hiring an SEO Consultant
Marketing

10 Questions to Ask When Hiring an SEO Consultant

Here's a quick guide to what you need to know when seeking help with your search engine optimization efforts.
Kim Lachance Shandrow
FTC Warning to Google and Other Search Engines Could Spell Changes for Advertisers
Marketing

FTC Warning to Google and Other Search Engines Could Spell Changes for Advertisers

Most consumers can't differentiate between paid and organic search engine results, the FTC says. New practices could be on the way.
Eric Siu