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News and Articles About Search engine optimization

A Quick Guide to Better YouTube Video Search Rankings

A Quick Guide to Better YouTube Video Search Rankings

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From adding keywords and transcriptions to encouraging viewer interaction, what you need to know about optimizing your videos.
December 12, 2012 in SEO | Search Engine Optimization
Beyond Google: How to Optimize Your Site for Search on Bing

Beyond Google: How to Optimize Your Site for Search on Bing

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What you need to know about having your business discovered on Microsoft's popular search engine.
December 5, 2012 in SEO | Search Engine Optimization
Video: How Linking to Other Sites Can Affect Your SEOPlay Video

How Linking to Other Sites Can Affect Your SEO (Video)

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Think linking out to many websites will improve your SEO? Search Engine Land editor Danny Sullivan says think again.
November 29, 2012 in SEO | Search Engine Optimization
Video: How 'Title Tags' Can Improve SEOPlay Video

How 'Title Tags' Can Improve SEO (Video)

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Search Engine Land editor Danny Sullivan explains what HTML title tags are and how they can help your site rank better in search.
November 13, 2012 in SEO | Search Engine Optimization
How to Optimize Your Site for Search Without Actually Doing SEO

How to Optimize Your Site for Search Without Actually Doing SEO

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The key to search ranking success is creating high-quality content that people want to share.
November 7, 2012 in SEO | Search Engine Optimization
Video: Why You Want 'Backlinks' to Your WebsitePlay Video

Why You Want 'Backlinks' to Your Website (Video)

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Search Engine Land editor Danny Sullivan on how backlinks can improve your site's SEO.
October 23, 2012 in Starting a Business
3 Steps to Protecting Your Website's Search Rankings

3 Steps to Protecting Your Website's Search Rankings

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Once you've landed your desired search ranking you'll need to maintain it. Here's how.
October 18, 2012 in SEO | Search Engine Optimization
Video: The Basics of Using Keywords for Better SEOPlay Video

The Basics of Using Keywords for Better SEO (Video)

Search Engine Land's Danny Sullivan on how using targeted keywords can help your site turn up higher in search results.
Video: What Startups Need to Know About SEO and Domain NamesPlay Video

What Startups Need to Know About SEO and Domain Names (Video)

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SEO expert Danny Sullivan explains what's important when it comes to choosing the right domain name.
September 20, 2012 in SEO | Search Engine Optimization
3 Post-Penguin SEO Tips for Backlink Cleanup

3 Post-Penguin SEO Tips for Backlink Cleanup

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Avoid search engine penalties by following these simple tips.
September 7, 2012 in SEO | Search Engine Optimization
5 Things You Need to Know When Hiring an SEO Consultant

5 Things You Need to Know When Hiring an SEO Consultant

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Take a critical look at an agency's track record, promised results and, of course, costs.
Video: 3 Tips for Improving SEOPlay Video

3 Tips for Improving SEO (Video)

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Search Engine Land editor Danny Sullivan offers these basic suggestions for boosting your site's search rankings.
5 SEO Metrics You Don't Need to Obsess Over

5 SEO Metrics You Don't Need to Obsess Over

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Don't waste your time constantly tracking the statistics that have little to say about your website's success.
How to Stand Out Among Bigger Brands on Google

How to Stand Out Among Bigger Brands on Google

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These three tips can help small businesses develop a strong brand identity and improve their SEO.
5 Common SEO Mistakes and How to Avoid Them

5 Common SEO Mistakes and How to Avoid Them

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Advice for steering clear of deadly search engine optimization no-nos.
Google's 10-Minute Guide to SEO Basics

Google's 10-Minute Guide to SEO Basics

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A new video packs in the top must-know search-engine optimization tips for startups.
The 7 Deadly Sins of SEO

The 7 Deadly Sins of SEO

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Are you guilty of these major search-engine optimization mistakes with your business website? Here's how to avoid them so you can really compete against the big boys.
Video: How Ads on Your Site Can Affect SEOPlay Video

How Ads on Your Site Can Affect SEO (Video)

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Your search rankings could be suffering if there are a number of advertisements above the content on your website.
SEO vs. PPC: Knowing Which Is Right for Your Website

SEO vs. PPC: Knowing Which Is Right for Your Website

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Your choice will depend on your budget and how fast you want to build traffic.
3 Ways to Stop Losing Traffic from Google's Penguin Update

3 Ways to Stop Losing Traffic from Google's Penguin Update

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If your site saw a drop in visitors after the search giant's latest change, here's how to get them back.
5 Tools to Take Your SEO to the Next Level

5 Tools to Take Your SEO to the Next Level

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These services can take some of the pain out of search optimization while improving your website rankings.
Video: The Biggest SEO Mistake: SpammingPlay Video

The Biggest SEO Mistake: Spamming (Video)

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Search Engine Land editor Danny Sullivan explains why you should be optimizing content for people -- not for the search engines.
Can Too Much SEO Be a Bad Thing?

Can Too Much SEO Be a Bad Thing?

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With rumors that Google could start penalizing over-optimized websites, here are three tips for staying on the search giant's good side.
Five Ways to Optimize Video for Search Engines

Five Ways to Optimize Video for Search Engines

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These steps can help boost viewership of your videos and traffic to your website.
How to Build an SEO Team from Scratch

How to Build an SEO Team from Scratch

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Here are the ways you can make sure search engine optimization is a top priority at your company.
February 23, 2012 in SEO | Search Engine Optimization

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Ultimate Guide to Link Building
Ultimate Guide to Link Building
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