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News and Articles About Search engine optimization

How Google's New 'Paid & Search' Reports Can Provide Valuable Marketing Data

How Google's New 'Paid & Search' Reports Can Provide Valuable Marketing Data

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For marketers, this new side-by-side comparison can help drive your website's growth.
September 6, 2013 in SEO | Search Engine Optimization
3 Lessons Worth Going Back to School for

3 Lessons Worth Going Back to School for

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With the back-to-school season in full swing, it's a good time for all entrepreneurs to beef up their on their own business skills.
September 3, 2013 in Startup Basics
How to Read Your Website Source Code and Why It's Important for SEO

How to Read Your Website Source Code and Why It's Important for SEO

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A step-by-step guide to understanding your webpage source code and how the search engines use it to determine how your site ranks in search results.
August 27, 2013 in Your Website
How to Use App Store Optimization to Get Attention

How to Use App Store Optimization to Get Attention

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Making an app available is part of the equation. Helping people find it is a whole other ballgame.
How to Create a 'Perfectly Optimized' Webpage for Search (Infographic)

How to Create a 'Perfectly Optimized' Webpage for Search (Infographic)

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So you know a thing or two about using keywords, but is your site actually built to be shared? Find out how to get it SEO-ready.
10 Ways to Write Content That Ranks High on Google

10 Ways to Write Content That Ranks High on Google

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Please customers and search engines alike when you apply these tips to your content.
SEO Strategies That Can Hurt Your Website Rankings

SEO Strategies That Can Hurt Your Website Rankings

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Even though so-called experts can try to convince you otherwise, these search marketing tactics can land your site in trouble with Google.
10 Questions to Ask When Hiring an SEO Consultant

10 Questions to Ask When Hiring an SEO Consultant

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Here's a quick guide to what you need to know when seeking help with your search engine optimization efforts.
FTC Warning to Google and Other Search Engines Could Spell Changes for Advertisers

FTC Warning to Google and Other Search Engines Could Spell Changes for Advertisers

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Most consumers can't differentiate between paid and organic search engine results, the FTC says. New practices could be on the way.
SEO Strategies: How 'Rich Snippets' Can Improve Your Web Traffic

SEO Strategies: How 'Rich Snippets' Can Improve Your Web Traffic

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Give users more information in web search results and you'll improve the chances that they click on your link.
A Look at Google's 200 Search Ranking Factors (Infographic)

A Look at Google's 200 Search Ranking Factors (Infographic)

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An in-depth breakdown of what can affect your site's SEO.
How to Create Share-Worthy Content That's Optimized for Search

How to Create Share-Worthy Content That's Optimized for Search

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Four tips for driving more traffic to your website and raising your profile online.
10 Easy Ways to Promote Your Site Through Link Building

10 Easy Ways to Promote Your Site Through Link Building

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If you're not sure where to begin when it comes to building links with other sites, this quick-hitting list is a great place to start.
How to Do an SEO Audit of Your Website

How to Do an SEO Audit of Your Website

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Follow these five steps to make sure your site is as optimized for search as it should be.
Creating Web Content That Attracts Attention for Link Building

Creating Web Content That Attracts Attention for Link Building

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The types of content that are sure to attract attention -- and links -- from web users and other sites.
Promoting Your Site's Best Content Through Link Building

Promoting Your Site's Best Content Through Link Building

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How you can identify the content and assets on your site that others will want to share.
LinkedIn SEO: How to Increase the Visibility of Your Business Profile

LinkedIn SEO: How to Increase the Visibility of Your Business Profile

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Follow these tips for optimizing your profile on the popular professional networking site.
January 16, 2013 in SEO | Search Engine Optimization
Predictions: What Business Owners Should Expect From Google and SEO in 2013

Predictions: What Business Owners Should Expect From Google and SEO in 2013

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From new algorithm changes to securing the right kinds of backlinks, some insight on the year ahead.
Entrepreneur's Most Popular '60-Second Solutions' of 2012

Entrepreneur's Most Popular '60-Second Solutions' of 2012

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The appeal of gamification, how to avoid legal pitfalls, search engine optimization, and more top our list of your favorite videos offering fast fixes to your business challenges.
December 27, 2012 in Growth Strategies
Why Buying Backlinks Is Bad for SEO

Why Buying Backlinks Is Bad for SEO

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In this special 'Ask Entrepreneur' feature, search engine optimization expert Danny Sullivan on avoiding this costly mistake.
December 26, 2012 in SEO | Search Engine Optimization
Beyond Basic SEO: When Hiring a Consultant Makes Sense

Beyond Basic SEO: When Hiring a Consultant Makes Sense

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In this special 'Ask Entrepreneur' feature, search engine optimization expert Danny Sullivan on the benefits of working with an SEO pro.
December 24, 2012 in SEO | Search Engine Optimization
How to Get Your Podcast Found in iTunes Search

How to Get Your Podcast Found in iTunes Search

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From using keywords to your number of subscribers, what you need to know about getting discovered in Apple's online marketplace.
December 18, 2012 in SEO | Search Engine Optimization
Google's Top Search Terms of 2012: What's in It for Business Owners

Google's Top Search Terms of 2012: What's in It for Business Owners

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How you can monitor trending topics and make them work for your business -- in search as well as social media.
December 12, 2012 in Your Website
A Quick Guide to Better YouTube Video Search Rankings

A Quick Guide to Better YouTube Video Search Rankings

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From adding keywords and transcriptions to encouraging viewer interaction, what you need to know about optimizing your videos.
December 12, 2012 in SEO | Search Engine Optimization
Beyond Google: How to Optimize Your Site for Search on Bing

Beyond Google: How to Optimize Your Site for Search on Bing

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What you need to know about having your business discovered on Microsoft's popular search engine.
December 5, 2012 in SEO | Search Engine Optimization

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Ultimate Guide to Link Building
Ultimate Guide to Link Building
By Eric Ward and Garrett French
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