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Today's Most Read
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News and Articles About Software
3 Ways to Optimize Your Marketing-Automation Systems
It's time to give up on the dream of shortcuts. By setting up your system correctly from the start, you can create better conversations with buyers and learn how your potential clients behave.
The Benefits of In-Car Technology
From monitoring driver behavior to checking vehicle wear, here's how telematics software can help manage your company's fleet.
The Beauty of the GPS Tracker
It can track vehicle location, real-time movement and driver performance, dramatically increasing efficiency.
With Open-Source Software, You Don't Have to Start From Scratch
These programs are a gift and can be adapted to fit your needs at a low cost.
Is the Death of Brick-and-Mortar Retail a Myth?
Old-fashioned stores still can offer consumers a wide variety of options. Vendors can analyze trends and customize their offerings to cater to shoppers' desires.
Salesforce Launches $100 Million Fund to Invest in Entrepreneurs Building Apps On Its Platform
Startups get cash and credibility. The San Francisco-based tech company gets a stake in the companies building on its infrastructure.
5 Tips From One Nontechnical Founder to Others
Start off your software company in the right direction and build a business that will draw clients to pay the bills.
3 Ways Apple Automator Can Speed Up Your Workflow
This handy software efficiently completes unbearably redundant tasks.
Marketing Automation Can Help Startups Sell Like the Big Brands
Using software to develop leads can be effective, but keep four things in mind when forming a strategy.
Basecamp's Rebel Recipe for Success: 5 Ways the Software Maverick Made Millions by Being Different
Here are the surprising, unorthodox strategies that helped the early software as a service pioneer rise to -- and stay at the top of -- the crowded online project management space.
Kim Lachance Shandrow
The Legacy Users You Might Meet in Enterprise Software Heaven
Leverage the power of the champions of new technology at your company to address the resistors of change.
How to Know When to Bring Software Development In House
Don't let sticker shock keep you from building your own development team. Outsourcing is often not the bargain it seems.
How Small Businesses Can Embrace Big Data
It's possible to analyze large information sets to boost product quality, improve marketing and further customer relationships -- all without a huge price tag,
Your New Enterprise Sales Strategy: Forget Managers, Focus on Users
Meetings with big decision-makers can be hard to come by, so get your software in the hands of employees and hope they spread the word.
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