Startup Basics

News and Articles About Startup Basics

Join the LIVE CHAT With Entrepreneur Magazine Editor-in-Chief Amy Cosper for #MentorMonth
Starting a Business

Join the LIVE CHAT With Entrepreneur Magazine Editor-in-Chief Amy Cosper for #MentorMonth

What's the best advice a mentor ever gave you? Join the conversation and let us know.
Entrepreneur Staff
Is Your Product a 'Vitamin' or 'Painkiller?'
Starting a Business

Is Your Product a 'Vitamin' or 'Painkiller?'

Make sure your product is something that your clients need to have, otherwise your revenue potential will be low.
George Deeb
Finding a Kick-Ass Team for Your Startup
Growth Strategies

Finding a Kick-Ass Team for Your Startup

Think you need a lot of money to entice a qualified team? Think again. Our VC expert Kirsten Green explains why founders should focus on vision, discipline and confidence when recruiting potential hires.
Kirsten Green
The One Thing Your Startup Really Needs to Succeed
Growth Strategies

The One Thing Your Startup Really Needs to Succeed

It's not a business plan, or even a killer idea. Can you guess what it is?
Gene Marks
10 Key Elements of a Perfect Investor Pitch
Starting a Business

10 Key Elements of a Perfect Investor Pitch

One of the first steps on your way to making an idea a reality is pitching. Here are 10 ways to make sure you ace your presentation.
Daniel Bukszpan
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Do Pivots Matter? Yes, in Almost Every Case.
Growth Strategies

Do Pivots Matter? Yes, in Almost Every Case.

A recent analysis of 39 billion-dollar companies says most stuck to their original vision. Serial entrepreneur Steve Blank argues that isn't true.
Steve Blank
How to Deal With Unsupportive Friends and Family
Starting a Business

How to Deal With Unsupportive Friends and Family

As an entrepreneur, standing up for your vision to your loved ones might possibly be the best practice you will get for the life that awaits you.
Lewis Howes
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'Shark Tank' Winner: You'll Always Need More Money Than You Think
Starting a Business

'Shark Tank' Winner: You'll Always Need More Money Than You Think

Mr. Tod's Pie Factory Owner Tod Wilson, who lived in his car before appearing on the first season of 'Shark Tank,' attributes his success to persistence.
Daniel Bukszpan
Naming Your Business? Consider These 3 Points First
Starting a Business

Naming Your Business? Consider These 3 Points First

Finding the right name can make or break your business.
Jodi Helmer
These 4 Personalities Make Up Your Startup 'Dream Team'
Growth Strategies

These 4 Personalities Make Up Your Startup 'Dream Team'

Learning the psychology of your hires can help you place them in their ideal roles.
Don Fornes
Gaining Startup Traction on a Budget
Growth Strategies

Gaining Startup Traction on a Budget

You don't always need to invest a lot of capital to demonstrate traction to investors. Here is how to do it on a budget and with limited resources.
Kirsten Green
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4 Lessons I Wish I Learned Before Going Public
Starting a Business

4 Lessons I Wish I Learned Before Going Public

Wix chief executive talks about life at a startup on the way to a big milestone.
Avishai Abrahami
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Advice From Barbara Corcoran to Marc Ecko: Entrepreneur's Hottest Videos of 2013
Starting a Business

Advice From Barbara Corcoran to Marc Ecko: Entrepreneur's Hottest Videos of 2013

Here, we count down our most-viewed videos from the last 12 months.
Jason Fell
For New Year's, Entrepreneur.com Gives You Our Ultimate Startup Toolkit
Starting a Business

For New Year's, Entrepreneur.com Gives You Our Ultimate Startup Toolkit

You made your resolution to start a business. Now let us help you meet your goals.
Ray Hennessey