Startup Basics

Should a Startup Ever Splurge on Logo Design?
Branding

Should a Startup Ever Splurge on Logo Design?

Let's follow that question up with two more: How much money do you have in the bank, and how developed is your brand?
Adam Callinan
8 Ways to Maximize the Value of Your Startup Stock
Starting a Business

8 Ways to Maximize the Value of Your Startup Stock

Every entrepreneur needs to understand the following basics, to be addressed at a company's formation.
Martin Zwilling
Battle-Tested Startup Advice From 6 Awesome Entrepreneurs
National Small Business Week

Battle-Tested Startup Advice From 6 Awesome Entrepreneurs

The six finalists in the running for National Small Business Person of the Year share what they wish they'd known as they were getting started.
Catherine Clifford
How to Incorporate Your New Business
Starting a Business

How to Incorporate Your New Business

Once you decide you want your new business to be a corporation, follow these steps.
The Staff of Entrepreneur Media, Inc.
Brander Beware: 5 Pitfalls That Will Limit Your Startup
Branding

Brander Beware: 5 Pitfalls That Will Limit Your Startup

With proper strategy, clarity, market understanding and action planning, you can increase your chances of success.
Carolina Rogoll
Which Selling Technique Will Best Benefit Your Business?
Sales Strategies

Which Selling Technique Will Best Benefit Your Business?

Product selling, solution selling, and insight selling: Do you know the differences?
George Deeb
10 Bootstrapping Tips to Help Turn Your Idea Into a Reality
Bootstrapping

10 Bootstrapping Tips to Help Turn Your Idea Into a Reality

The chances of receiving funding is very slim, so if you are serious you are going to have to dip into your own pockets.
Jonathan Long
21 Tips for First-Time Entrepreneurs
Starting a Business

21 Tips for First-Time Entrepreneurs

Starting on this wild path of business ownership? Check out this list of must-know advice.
Andrew Medal
Want to Be Happy? Pick a Startup Model to Match Your Motivation.
Motivation

Want to Be Happy? Pick a Startup Model to Match Your Motivation.

Picking the wrong one can be just as disastrous as being stuck in a cubicle at work.
Martin Zwilling
Watch Out for These 9 Seed Funding Gotchas
Fundraising

Watch Out for These 9 Seed Funding Gotchas

Don't rush into fundraising too early or without a plan.
Alex Iskold
Not Every Creation or Passion Project Should Be a Business
Creativity

Not Every Creation or Passion Project Should Be a Business

Sometimes, the act of creation is enough.
Carol Roth
20 Lists Every Entrepreneur Should Create
Startup Basics

20 Lists Every Entrepreneur Should Create

There is absolutely no way a leader can succeed without obsessively maintaining lists of resources and projects.
Andrew Cohen
Which Business Structure Is Right for You?
Starting a Business

Which Business Structure Is Right for You?

Find out the essentials of the different legal business structures you can choose for your new business.
The Staff of Entrepreneur Media, Inc.
9 Common Mistakes Made by New Entrepreneurs
Mistakes

9 Common Mistakes Made by New Entrepreneurs

Just because mistakes are inevitable, it doesn't mean you have to make the same ones everyone else does.
Jayson DeMers