Startup Basics

News and Articles About Startup Basics

3 Lessons From My Failed Business With a Guy I Met on Craigslist
Failure

3 Lessons From My Failed Business With a Guy I Met on Craigslist

If you've ever jumped into a relationship way too quickly, and let things get serious way too fast, you'll have a small glimpse of what happened.
Andrew Medal
5 PR Hacks for Tech Companies
Public Relations

5 PR Hacks for Tech Companies

Without the right marketing and publicity efforts, target audiences may never learn about products and services companies are offering.
Zach Cutler
5 Steps to Brand Your Startup for Success
Branding

5 Steps to Brand Your Startup for Success

Knowing what separates those businesses that bottom out from those that bubble up is what can make all the difference.
Carolina Rogoll
The Top 5 Ecommerce Trends You Should Look Out For
Technology

The Top 5 Ecommerce Trends You Should Look Out For

This year could be huge: Improving the customer experience is key.
Jan Verleur
Co-founders

10 Steps to Finding the Right Co-Founder

Two heads are always better than one in a startup. The challenge is how to find that elusive perfect-fit partner.
Martin Zwilling
How Eating Chocolate Chip Cookies With My Dad Taught Me to Analyze Business
Startup Basics

How Eating Chocolate Chip Cookies With My Dad Taught Me to Analyze Business

As my father and I enjoyed a snack, he provided me with a simple lesson I have never forgotten.
Stephen Key
When Are You Actually Ready to Launch a Startup?
Startups

When Are You Actually Ready to Launch a Startup?

How about 10 years, the time you'll need to gain expertise in your industry
Peter S. Cohan
Apply These 5 Darwinian Secrets, and Your Product Will Thrive
Startup Basics

Apply These 5 Darwinian Secrets, and Your Product Will Thrive

A species that evolves faster has a larger footprint in time. Same with startups.
Zach Ferres
3 Ways to Retain a Growing Startup's Original Spirit
Grow Your Business

3 Ways to Retain a Growing Startup's Original Spirit

What got you "here" won't get you "there" -- at least, not the same processes, or means by which your company produces output.
Jeff Boss
4 Ways to Balance Urgency and Innovation in Your Startup
Innovation

4 Ways to Balance Urgency and Innovation in Your Startup

Balancing the long term and the short term requires finesse.
Chuck Cohn
8 Great Tools and Resources for When You're Ready to Build a Business
Starting a Business

8 Great Tools and Resources for When You're Ready to Build a Business

These applications and websites will help your business launch successfully and keep going strong into 2015 and beyond.
Sujan Patel
Steve Case: 'The Team You Build Will Define the Company You Build'
If I Knew Then

Steve Case: 'The Team You Build Will Define the Company You Build'

The co-founder and former CEO of AOL believes success is found through collaboration.
Nina Zipkin
4 Steps to Beating the Odds and Winning Startup Capital
Investors

4 Steps to Beating the Odds and Winning Startup Capital

How can an entrepreneur gets the cash instead of being mentally -- if not physically -- dismissed by the investor in the first three minutes?
Peter S. Cohan
Avoid These 3 Big Mistakes I Made as a First-Time Entrepreneur
Mistakes

Avoid These 3 Big Mistakes I Made as a First-Time Entrepreneur

A lawyer turned technology startup founder found out about these lessons the hard way.
David Greenberg