Startup Basics

News and Articles About Startup Basics

The 5 Pillars, or 'Fingers,' of Successful Entrepreneurship
Starting a Business

The 5 Pillars, or 'Fingers,' of Successful Entrepreneurship

What sets the successful businesses apart from the failed ones? This 'handy' metaphor should help.
Ron Yekutiel
Keep 'Em Coming Back: How Freight Brokers Can Engage Customers Online
Freight Brokerage Business

Keep 'Em Coming Back: How Freight Brokers Can Engage Customers Online

Using your website and social media to boost your business is critical for your success, even if the bulk of your work as a freight broker takes place on the open road.
12 Critical Questions to Ask Before Pursuing a Business Idea
Starting a Business

12 Critical Questions to Ask Before Pursuing a Business Idea

Ideas can come to easy to many entrepreneurs, but how do you know when to actually start up? Use this questionnaire.
Mike Cooch
The 7 Toughest Startup Lessons You Don't Want to Learn the Hard Way
Young Entrepreneurs

The 7 Toughest Startup Lessons You Don't Want to Learn the Hard Way

Nothing sets an entrepreneur up for a fall like early success.
Kimanzi Constable
From Dreaming to Succeeding, the 12 Phases of Entrepreneurship
Entrepreneur Mindset

From Dreaming to Succeeding, the 12 Phases of Entrepreneurship

When you know it's crazy to quit your job to start a business but you do it anyway, you're on your way.
Sarah Vermunt
Contracts 101: The Critical Paperwork You'll Use as a Freight Broker
Freight Brokerage Business

Contracts 101: The Critical Paperwork You'll Use as a Freight Broker

As a freight broker, you'll need to understand the paperwork that comes with the profession. Here's what you need to know.
Put Yourself in Potential Investors' Shoes With These 4 Tips
Pitching investors

Put Yourself in Potential Investors' Shoes With These 4 Tips

Ask that essential question: Would you put money into your business concept? Make sure your pitch explains why.
Peter Gasca
6 Reasons to Ditch Your Corporate Job for a Startup
Working at a Startup

6 Reasons to Ditch Your Corporate Job for a Startup

While the corporate career path may offer perks and a safety net, working at a startup provides you a number of benefits.
Clay Clark
4 Essential Money Mistakes Entrepreneurs Overlook
Finance

4 Essential Money Mistakes Entrepreneurs Overlook

How you set up and run your company from the beginning can have a significant affect on how you eventually exit.
Peter Gasca
Passion Alone Is Not Enough to Open a Business
Starting a Business

Passion Alone Is Not Enough to Open a Business

Before you start up, consider all the other functions of running a business, such as dealing with customers and keeping the books.
Doug and Polly White
Starting a Freight Brokerage Business? 5 Things You Need to Know.
Freight Brokerage Business

Starting a Freight Brokerage Business? 5 Things You Need to Know.

Before you get started, learn about these five regulatory and practical requirements of starting and running a freight brokerage.
4 Things Entrepreneurs Should Think About That May Not Be in the Business Plan
Startup Basics

4 Things Entrepreneurs Should Think About That May Not Be in the Business Plan

Two young women recount the lessons they learned from starting their social media-marketing agency.
Courtney Spritzer and Stephanie Abrams
Does the Name of Your Company Matter?
Naming a Business

Does the Name of Your Company Matter?

Snap judgments can spell disaster for individuals and businesses with the wrong names. Here's what to consider.
6 Suggestions for an Aspiring Entrepreneur
Startup Advice

6 Suggestions for an Aspiring Entrepreneur

Based on what I've learned, here's some insight if you happen to be getting started along this road to starting a company of your own.
Joel Gascoigne