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News and Articles About Twitter Marketing
An Entrepreneur's Social-Media Plan for Success
For those just jumping on the social-media bandwagon, here are a few tips on getting started.
How I Went From Zero to 380,000 Twitter Followers Without Spending a Dime
Twitter is a great way for your business to share news, engage with customers and attract new ones. While it takes a bit of work to gain a large following, the payoff is huge.
These Are the Most Engaging Brands on Twitter (Infographic)
The brands with the most followers aren't necessarily the ones with the most engaged followers.
Social Media Marketing
5 Ways Social-Media Marketers Get Their Message Heard
While social media is a great platform for reaching consumers in an engaging way, the interactions can also be fleeting. Here are a few tips on getting your message heard and keeping consumers coming back for more.
Lisa Hoover McGreevy
The 5 Common Mistakes Entrepreneurs Are Still Making on Twitter
While entrepreneurs should have a presence on the micro-blogging platform, making these Twitter mistakes can be bad for business.
7 Steps to Launching a Successful Twitter Chat
Twitter chats are fun, educational and a great way to strengthen your brand. Like many things, your chat may not be an instant success, but eventually you will find a format that works for you.
Want Customers to Open Your Emails? Read This.
Retention Science, a big-data retention marketing company, analyzed over 267 million emails to uncover the characteristics of email subject lines that generate the highest open rates.
POLL: Are We All Idiots? Or Is Twitter Really Difficult to Use?
To the surprise of many, some people find Twitter difficult to understand. Are hashtags really that confusing?
Study: Brands Simply Aren't Replying on Twitter
If you manage a brand's Twitter account, chances are you're not interacting as much as you could be. And that's not a good thing.
Survey: Email Is 40 Times More Effective Than Facebook and Twitter
Just when you thought you'd never have to spam a customer or an employee inbox again, a new article argues the power of email.
New Study Details Who Is Using Social Media and When
These demographic statistics on Twitter, Facebook, LinkedIn and other sites can help you kick up your marketing a notch or two this year.
5 Steps to Supercharging Engagement on Twitter
Follow this advice in order to go beyond basic marketing messages to really interacting with your followers and customers.
Fake Twitter Followers: How Many Do You Have?
There's a good chance that at least a few of your followers on Twitter are fake. Here's a look at how you can tell, and how much it costs to buy fake followers.
Expand Your YouTube Following Through Twitter and Facebook
Growing your YouTube audience isn't as hard as you think -- here's how you can generate video views and increase viewer loyalty with help from other social media channels.
Jason R. Rich
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