How to Be a Personal Concierge

Target Market

Who uses personal concierges? Everyone from the millionaire corporate chairman to the single mom with two jobs and three children under age 10.

Concierges are finding their services are needed more than ever--not just by Mr. Corporate, but by Josie Average, too. As mid-level workers get busier and busier, they're becoming more and more comfortable with the concept of passing along their errands to personal concierges. And in an effort to attract and retain employees, more and more companies are offering them personal concierge services.

In today's competitive job market, employers are finding they not only need to create a safe-and-supportive environment for their employees, but they must also give employees benefits that help them balance the demands of work and personal commitments. Some companies have found that their employees are putting in so much overtime and working such long hours that they don't have enough hours left in the day to attend to personal business. Employers in certain fields, such as insurance, banking and manufacturing, have found that offering help to their time-stretched employees can boost productivity, making this a workplace perk that benefits the business as well as the workers. For this reason, more employers are offering personal concierge services to their employees.

Industry experts predict we'll be seeing more and more personal concierges serving businesses in the near future. These personal concierges aren't to be confused with corporate concierges; they're not actually corporate employees--more like corporate suppliers. Personal concierge operators are contracted by corporations to provide concierge services, either on-site or on call.

Finding Your Niche

As an aspiring personal concierge, you need to decide what your niche will be. For instance, will you cater strictly to corporate clients? Will you specialize in particular areas for clients or offer more broad-based services? Some personal concierges specialize in one area, such as lining up tickets for concerts or special events; others pride themselves on running every errand imaginable. You need to spend some time thinking about what type of service you want to provide.

Services to Offer

With the industry growing and developing the way it is, it's impossible to give a complete list of services personal concierges provide. Who knows what new service might be offered next week? But this list of some of the services personal concierges can offer might help you come up with a few ideas for services you can provide to your clients:

  • Pet-sitting
  • Light housekeeping
  • Waiting in line at the DMV
  • Car repairs, oil change, car wash
  • Event planning
  • Gift-buying
  • Plant care
  • Picking up dry cleaning
  • Running miscellaneous errands
  • Relocation services
  • Making travel arrangements
  • Mail pickup
  • Meal pickup; some chef services
  • Dinner reservations
  • Interior decorating
  • Landscaping
  • Maid service
  • Carpet cleaning
  • Concert/movie reservations, etc.
  • Grocery shopping
  • Locating hard-to-find items and collectibles

Start Your Own Personal Concierge Service 3E

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