This ad will close in
Gwen Moran

Gwen Moran is a freelance writer and co-author of The Complete Idiot's Guide to Business Plans (Alpha, 2010).

30 Recent Stories

Franchises Go Social

Can your franchise benefit from social media? Find out how the best franchises used this medium to their advantage.
December 15, 2009 in Franchises

Check Out Your Checkout

Simple fixes can reduce the number of abandoned carts cluttering up your site.
December 14, 2009 in Building a Website

When the Little Guy Goes Big

Turning a small business into a franchise can look like a good idea in this economy. Here's how to figure out if it actually is.
November 16, 2009 in Growth Strategies

Bring Your Marketing Message to Life

Online video is easy and inexpensive. Use it to get the word out.
November 13, 2009 in Marketing

The Way of the Webinar

When the popular online education platform works--and when it doesn't.
November 13, 2009 in Customer Service

Blinkin' Brilliant

How one man's half decorated house led to a holiday business that's now surging.
November 12, 2009 in Franchises

Social (Networking) Security

How to Keep your company safe from privacy leaks online
October 20, 2009 in Security

Spend Local--Online

Reach a younger, hipper market for a fraction of the cost of traditional advertising.
July 15, 2009 in Marketing Ideas

Franchising's Green Scene

Environmentally friendly franchises can mean business success--just be sure they're as green as they claim.
July 10, 2009 in Franchises

Your Message: From a Whisper to a Scream

Check out these low-cost marketing ideas for your new business.
June 5, 2009 in Finding Customers

Startup from A to Z

Forget the ABCs you learned in grade school. This entrepreneurial alphabet has the terms you need to know to help your new business succeed.
March 11, 2009 in Starting a Business

Take Your Tag Line from Drab to Fab

You wouldn't just blow up the whole brand and start over. But with the tag line you can.
February 12, 2009 in Marketing

Five Great--and Necessary--Marketing Makeovers

From logos to retail locations, these businesses upped their image from so-so to stunning.
January 21, 2009 in Marketing

New Lingo You Should Know

Business vocabulary keeps growing. Here's a primer on the latest terminology.
January 19, 2009 in Starting a Business

Best and Worst Marketing Ideas . . . Ever

Take a cue from these 13 killer campaigns--and 5 flops.
December 18, 2008 in Entrepreneur Magazine

Campus Coverage

Advertising in university newspapers can get you noticed by the hard-to-reach college crowd.
November 17, 2008 in Advertising

Maximize Your SEO

5 simple secrets can make the most of your search engine rankings.
November 17, 2008 in SEO | Search Engine Optimization

Be Your Own Trend Spotter

Preparing for the future is easier if you know what's coming.
November 14, 2008 in Business Ideas

Know When to Bid, When to Pass

That sealed envelope may hold your ticket to a fat new job--or it may be an exercise in futility.
November 14, 2008 in Finding Prospects

3 Tips for Green Building

Now's the time for contractors to get their piece of the environmental action.
October 15, 2008 in Business Management

Use Your Words

Put Google AdWords to work, and watch the customers--and sales--click in.
October 15, 2008 in Online Marketing

Get Noticed

Shine a spotlight on your business with our 21 low-cost marketing moves.
September 18, 2008 in Entrepreneur Magazine

It's in the Bag

The right shopping bag can carry more than just your business's merchandise.
September 1, 2008 in Entrepreneur Magazine

Natural Born Clickers

They might be clicking through, but will they buy? Don't just wait and see.
September 1, 2008 in Entrepreneur Magazine

50 Steps to Startup Success

We've tapped the minds of business experts and entrepreneurs to bring you the essential steps to launching a business.
September 1, 2008 in Entrepreneur Startups Magazine

Go the Distance

eBay rewards sellers who provide great customer service.
August 18, 2008 in Your Website

New Beginnings

Feedback updates mean buyers and sellers are leaving more honest ratings.
August 18, 2008

Small Wonders

Widgets encourage customers to engage with you.
August 1, 2008 in Entrepreneur Magazine

Go for Seconds

If at first they don't respond, send, send again.
July 1, 2008 in Entrepreneur Magazine

Close to Home

Make the most of local search--and watch your sales soar.
May 1, 2008 in Entrepreneur Magazine
Prev 1 ... 9 10 11 12 13 14 15 ... 20 Next