Gwen Moran

Gwen Moran

Gwen Moran is a freelance writer and co-author of The Complete Idiot's Guide to Business Plans (Alpha, 2010).

How a Pile of Student Debt Inspired a Venture-Backed Startup
Starting a Business

How a Pile of Student Debt Inspired a Venture-Backed Startup

ReadyForZero racked up $4.5 million in funding to help consumers pay their bills.
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Would Your Website Pass a Usability Test?
Technology

Would Your Website Pass a Usability Test?

Affordable usability audits can weed out glaring trouble spots. A range of services are available to help for less than $200.
Yoga Program Offers Instant Karma
Starting a Business

Yoga Program Offers Instant Karma

A community service certification requirement aims to spread some om to those in need.
Presented by
From Intern to Venture-Backed Entrepreneur With a Little Help From Big Data
Starting a Business

From Intern to Venture-Backed Entrepreneur With a Little Help From Big Data

Competition site Kaggle makes predictive modeling more effective and efficient--and a lot more fun.
Presented by
What Entrepreneurs Need to Know About Late-Stage Venture-Capital Investors
Finance

What Entrepreneurs Need to Know About Late-Stage Venture-Capital Investors

If you're looking to scale up one day, it will pay to know now about how late-stage investing works.
Four Rules for Location-Based Marketing Without Creeping Out Customers
Marketing

Four Rules for Location-Based Marketing Without Creeping Out Customers

Now companies can pitch location-based offers to smartphone customers instantly--and potentially make them feel uneasy.
PayPal Here Joins Mobile-Pay Apps Already There
Finance

PayPal Here Joins Mobile-Pay Apps Already There

When PayPal launched its newest mobile payment platform, it joined a wide selection of existing services. Here's a breakdown of the leaders.
Last-Minute Ways to Save on Your Taxes
Finance

Last-Minute Ways to Save on Your Taxes

Consider these ideas for tax breaks on your 2011 taxes.
How to Repair a Damaged Reputation Online
Marketing

How to Repair a Damaged Reputation Online

Online rumors got your brand down? Get ready to fight back.
Looking to Borrow? An Audited Financial Statement Can Help
Finance

Looking to Borrow? An Audited Financial Statement Can Help

Paying for audited financials may help you get credit and reduce interest rates.
Five Simple Ways Startups Can Save Money
Startup Basics

Five Simple Ways Startups Can Save Money

So you're launching a business on a shoestring. Here are a few money-savers that you may have overlooked.
Three Ways to Use QR Codes for Business
Marketing

Three Ways to Use QR Codes for Business

These small companies turned the now-ubiquitous QR code into a new sales machine.
When Seeking Funding, Credit Unions Can Be Worth Checking Out
Finance

When Seeking Funding, Credit Unions Can Be Worth Checking Out

More credit unions are offering business loans, and their interest rates and fees are often lower than at commercial banks. What's more, their loan officers typically have more flexibility and decision-making ability than those at larger institutions.
Tech Exec's Family Inspires a Senior-Care Business
Finance

Tech Exec's Family Inspires a Senior-Care Business

Using easy-to-understand technology, Independa helps seniors stay well on their own.
The Four People You Need on Your Team
Startup Basics

The Four People You Need on Your Team

Forget fantasy sports. This is the real-life team you should have in place for your business to thrive.