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Tracy Stapp Herold
Tracy Stapp Herold is the special projects editor at
magazine. She works on franchise and business opportunity stories and listings, including the annual
Top 10 Global Franchises for 2012
Our list of top global franchises knows no borders
The Pogo Stick Test: Picking the Perfect Franchisee
Diana Nelson of Kazoo Toys has an unusual way of fielding franchise applicants. Why it pays to be so picky.
Established Companies Try Franchising
Decades-old companies decide to give franchising a go.
New Care-Service Franchise Opportunities
From child care, healthcare, senior care and more, this sector of the franchise industry is thriving.
In Fashion or Franchising, Trendiness Is Fickle
Here today, gone tomorrow? If the industry you're looking at fits the definition of 'trendy,' it's probably a good idea to look elsewhere.
Questions to Ask Before Buying a Red-Hot Franchise
Sure, a high-flying company seems like a great investment . . . until it's not. Here's how to avoid buying into a company that's ill-prepared for rapid growth.
The Making of a Multi-Unit Franchise Maven
Don't just hang up a single sign--build an empire. Here's how one franchisee did it.
Top 10 Franchises for Veterans
They want you: These franchises are embracing and supporting former military personnel in a big way.
Top 10 Sandwich Franchises Opportunities For 2012
From Philly cheese steaks to stuffed pitas, meet the companies devouring the competition.
The Top Home-Based Franchises of 2012
Want to start a business, but don't want to deal with an office or a storefront? These are the franchises for you.
The Hottest Sectors for Franchising
Our annual Franchise 500 listing reveals 14 sectors where franchising is booming with opportunity. Here's a look.
The Top New Franchises of 2012
New franchises are holding their own against older competition
Three Franchise Industries to Watch
Here's a look at three of the most popular industries in this year's Franchise 500 and the trends that are shaping their future.
10 Industry Trends for Franchises in 2012
From burgers to child care to staying fit, our annual list of trends in the franchise world shows where to consider putting your money to make money.
Starting a Business
The Top 100 Low-Cost Franchises
Franchises with lower costs of entry can make it easier to be your own boss. Here's a look at the strategies behind low-cost franchising and where to find successful opportunities.
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Reprints & Licensing
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