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Tracy Stapp Herold

Tracy Stapp Herold

Tracy Stapp Herold is the special projects editor at Entrepreneur magazine. She works on franchise and business opportunity stories and listings, including the annual Franchise 500.

11 Recent Stories

Summer Lovin'

A former lifeguard keeps cool with his frozen beverage franchise.

Making the Cut

Going from health care to hair care, an entrepreneur finds a new style.
April 1, 2007 in Entrepreneur Magazine

Taking on a Sports Franchise... and More

An entrepreneur scores a new career in one of his favorite pastimes.
March 1, 2007 in Entrepreneur Magazine

Franchising for Kids

These entrepreneurs are serious about their kid-friendly franchises.
February 1, 2007 in Entrepreneur Magazine

A Perfect Fit

This jack-of-all-trades became a master of one: real estate.
February 1, 2003 in Entrepreneur Magazine

Never Say Die

How a family beat the odds (and the weather) to improve a franchise
December 1, 2002 in Entrepreneur Magazine

A Mom's Tale

Once upon a time, an enterprising mom saved a struggling franchise . . .
November 1, 2002 in Entrepreneur Magazine

What's New 11/02

Going online means customers can do it all at this energy franchise.
November 1, 2002 in Entrepreneur Magazine

Balloon Business Takes Off

With helium balloons, this Conwin Carbonic franchisee makes sculptures, centerpieces, bouquets...and a business.
November 1, 2002 in Entrepreneur Magazine

Your Old Phones Can Help College Entrepreneurs

Donate your old wireless phones to RadioShack, and help out some enterprising students in return.
October 9, 2002

How Do I Write a Business Plan?

Behind every good business is a good business plan. Here are the 6 essentials.
August 1, 2002 in Young Entrepreneurs
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