Tracy Stapp Herold
Tracy Stapp Herold is the special projects editor at Entrepreneur
magazine. She works on franchise and business opportunity stories and listings, including the annual Franchise 500
14 Recent Stories
Going from health care to hair care, an entrepreneur finds a new style.
These entrepreneurs are serious about their kid-friendly franchises.
How a family beat the odds (and the weather) to improve a franchise
Once upon a time, an enterprising mom saved a struggling franchise . . .
Going online means customers can do it all at this energy franchise.
With helium balloons, this Conwin Carbonic franchisee makes sculptures, centerpieces, bouquets...and a business.
Donate your old wireless phones to RadioShack, and help out some enterprising students in return.
Behind every good business is a good business plan. Here are the 6 essentials.