News and Articles About Advertising
Executing a successful local mobile campaign requires planning, strategy and knowledge. Here are a few things to consider before you get started.
Mobile advertising has the potential to spur customers to action in ways tradition advertising doesn't. Here are a few things you need to know to get it right.
An enterprising young trep capitalizes on a captive audience with toilet paper you can read.
Three things you need to know about 'right of publicity' when selecting photos for your website or advertising.
Consider 'out-of-home' ads to connect with locals.
The founder of iDoneThis shares his top tips for amping up your startup's content-marketing strategy.
A step-by-step look at how to start advertising on the big social network.
Start-up guru Rebekah Iliff answers your big questions about launching, promoting and growing a small business.
Sales skyrocketed after an irreverent video became a Youtube hit.
Websites could lose revenue if they rely heavily on ads tied to users' browsing behavior.
As mobile device usage grows, your ads need to be where the action is. Here's what you need to know.
AdLeads lets companies launch geo-tagged campaigns that sidestep the cost-per-click model, in favor of sign-ups.
Learn how to use Facebook's redesign to get your customer's attention.
A look at three proven advertising models for increasing your page 'Likes' and fan engagement.
Companies are turning to social media as the next frontier for advertising -- and even small businesses can afford to get in on the action.
The owner of a skincare line wises up to a basic tenet of packaging and watches online sales take off.
When winning isn't enough, Kiip offers mobile gamers real-world rewards for virtual triumphs--a win-win for developers and advertisers
Three ways small businesses can turn stories into ads and digital content without a Super Bowl-size budget.
An entrepreneurship organization is running an ad during the Super Bowl. Its goal: To get you to start up.
Contests are emerging as a popular, low-cost way for big companies to connect with their small-business customers. Check out these three business contests.
From viral campaigns to virus campaigns, we pick the 10 marketing initiatives in 2011 that hit on that winning combination of great idea, perfect timing and flawless execution.
Over a 30-day period, ads will appear at no cost within the directions results provided to HopStop's 55 million users.
Here's how to turn your current customers into your best customers.
Experts and small-business owners share tips to avoid blunders that affect your bottom line.
To find new customers through paid-search advertising, consider this advice.
Connect with Entrepreneur
Most Shared Stories