You know you're a '90s kid if companies are trying to win you over through memories of your childhood.
Retailers are tricky. When they play to our senses, they smell money.
Let's play a game: Find the clever, cool and strange things companies build into their logos.
Mergers and Acquisitions
Verizon CEO Lowell McAdam said reports that the company has held concrete talks to acquire AOL are 'not accurate.'
A company called TapSense plans to release an ad-buying service for the Apple Watch. For businesses, that means new opportunities and challenges.
Double check that your online business is starting the new year with a clear-cut 'USP.'
Print media, in its many forms, is remarkably effective when leveraged artfully with online marketing.
Don't worry, you didn't accidentally follow MasterCard. They just paid Twitter to be featured on your Following list.
A look back at some of the top predictions of the year, and whether they were accurate.
Prepare thine eyes. Apple wants you to feel all the feels, hmmm, probably all the way to the checkout.
Three CEOs of successful ad-tech companies share their biggest roadblocks as their businesses grew.
Often an announcement can be rejiggered to bounce a newsworthy element to the top.
In a new commercial in Spain, Burger King tricked apartment seekers into stumbling upon a surprise pop-up restaurant located in an apartment.
To succeed in today's world, mobile advertising needs to be at the core of marketing campaign planning.