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News and Articles About Advertising
To Grab Today's Customers, It's Time to Go Native (Advertising)
Here are four steps to take to get started with a new content marketing campaign.
Use Humor to Get Your Marketing Message Noticed
Content that's laughed at is shared more often and is more memorable than "straight" messaging. Here's how to add a touch of humor will help to capture your target's attention.
8 Ways to Make Your Marketing Message Stand Out
Your customers are exposed to thousands of marketing messages every day. Here's how you can get yours the attention it deserves.
How to Grow Your Daily Deals Site Customer Base
Attracting customers is critical to the success of your online coupon or daily deal website. Here's how to attract traffic and build a following.
Entrepreneur Press and Rich Mintzer
Some Bare Truths About Native Advertising
Marketers need to look beyond the buzz and hype and take better advantage of this sponsored format.
Social Media Marketing
Cracker Jack Seeks Relaunch on Social Media
The company is hoping to drum up buzz with its first ad campaign in several years, which will take place on Facebook
Finding Customers Fast and the 80/20 Rule of Sales
It's all about knowing where your best customers are and which tools you can use to find them, according to sales expert Perry Marshall.
Dr. Oz Gets Grilled for Endorsing 'Miracle' Weight-Loss Products
The TV host acknowledged that his backing of these products have 'provided fodder for unscrupulous advertisers.'
Facebook Lets Users Determine the Ads They Want to See
The social giant is letting users modify their ad profiles while also gaining more information about them.
Pinterest Now Offering Promoted Pins for All Businesses
Pinterest will soon be expanding its Promoted Pins service to small- and medium-sized businesses in a do-it-yourself format.
Facebook Shares Social Strategies at First-Ever Small Business Boot Camp
Roughly 900 local business owners attended the symposium, marking Facebook's first-ever effort to reach out to entrepreneurs face-to-face.
Arby's Breaks the World Record for Longest Commercial
This weekend, Arby's aired a 13-hour, dialogue-free commercial of brisket being smoked. Riveting.
How to Deal With Your No. 1 Nemesis
Entrepreneurs must constantly grapple with how to tackle their company's competition. Here are four effective tactics.
3 Design Tips for Creating Signs That Attract Customers
Creating compelling signs is one part art, one part science. Here, we examine three of the most important principles and what you should keep in mind.
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