Customer Relationship Management
News and Articles About Customer Relationship Management
Sometimes, a client can become a nuisance. Is it worth the stress to save the relationship?
If you need to end a business relationship, our experts have suggestions to make those difficult conversations go a little easier.
It may be somewhat of a lost art, but taking your clients out is one of the best ways to earn more business. Here's how not to screw it up.
Not all of your customers will be ready to buy the first time you meet them. Here's how to turn prospective buyers into loyal customers.
Four tips you can implement today to improve your ratings on review sites.
In a lesson to all businesses about how to provide great customer service, a Netflix service rep role-played 'Star Trek' while trying to fix a problem.
Before your grand opening, take time to formulate your operating policies. These guidelines will help you decide just what rules to put in place.
When REI recently changed its 'no questions asked' return policy to a year limit, people started debating the best approach. Here are six steps to get the most out of your policy.
A miniature PR fiasco unfolded on Monday night as a British Airways customer used promoted tweets to publicly reprimand the airline for losing his father's luggage. Here's what happened.
Your customers are your most powerful, most affordable marketing tool. Here's how to develop and strengthen your relationship with them.
Finds ways to agree with your customers and you'll find yourself closing more sales.
Creating buyer personas, which include customer demographics and behavior, can be enormously helpful in persuading potential customers to choose you over a competitor.
The star of the Style Network's 'Resale Royalty' offers valuable lessons in customer retention.
Online dating can teach us a lot about building a brand that people love. Does your brand turn heads? Can it be loyal to those it attracts? Will it build relationships that last?
Managing your company's digital brand is an important part of your success. Here is a detailed look at the right -- and wrong -- way to do it.
Read about new Google Glass apps, Yahoo's interest in buying Tumblr, Jelly's major investors and more social-media news.
Marketers behave differently online than their customers.Here's how to fix the disconnect and gain some insight into your customer base.
How five companies messed up -- and what they should have done.
How a little bit of personal attention can go a long way with customer loyalty.
Don't let your business go stale. Spring is the perfect time to take a good look at your brand and make sure it's at its finest. Here are three ways to freshen up your brand this season.
Everybody is talking about March Madness and if you're a smart marketer, so are you. Here are several low-cost strategies to get in on the action before it's too late.
Yesterday's marketing plan won't work in tomorrow's world. Follow the leaders by redesigning your strategies around 3 essential questions.
Expert advice from panelists at New York's Social Media Week.
Strategies for activating your fan base from New York's Social Media Week.
When frustration levels are high, beware of making a hasty decision about difficult customers. Here's what you need to know before letting them go.
Connect with Entrepreneur
Most Shared Stories
How Old Is Too Old to Start a Business? The Answer May Surprise You. (Infographic)
You'll Never Hear Successful People Say These 15 Phrases
How to Best Utilize Your Positive Customer Feedback
6 Ways to Make Getting Up Early Work for You
Get it Done: 35 Habits of the Most Productive People (Infographic)