Customers

How to Ensure Your Customer-Support Staff Doesn't Get Burnt Out
Customer Service

How to Ensure Your Customer-Support Staff Doesn't Get Burnt Out

Because customer-facing roles require energy and resilience, the people in these positions should be focusing on self-care.
Your Brand Is Not Too Good For That
Ready To Launch

Your Brand Is Not Too Good For That

You should be selling your brand everywhere. After all, that's where the customers are.
Greg Shugar
The Power of Persuasion: Using Brain Science to Get Users to Act
Data-Driven Marketing

The Power of Persuasion: Using Brain Science to Get Users to Act

Here is how to use data for your web design and user experience to get people to buy your product.
Lauren Ventura
4 Ways Stock-Market Volatility Affects Every Business
Small Business - Big Impact

4 Ways Stock-Market Volatility Affects Every Business

Entrepreneurs and small-business owners need to pay attention to market swings, whether they like it or not.
Ray Hennessey
How to Talk to Your Very First Customers
Customer Relationship

How to Talk to Your Very First Customers

Creating valuable products requires getting valuable feedback. Who you talk to early on counts for a whole lot.
Tweet Them Right: 3 Steps to Increasing Customer Loyalty Via Twitter
Customer Loyalty

Tweet Them Right: 3 Steps to Increasing Customer Loyalty Via Twitter

A little blue birdie can offer great opportunities to interact with and retain customers.
Christopher Hann
How to Be a Good Customer
Data-Driven Marketing

How to Be a Good Customer

Always remember that when you reach out to customer support, there's a human being on the other end.
Paul Jun
4 Customer-Service Mistakes You're Already Making -- and How to Correct Them
Customer Service

4 Customer-Service Mistakes You're Already Making -- and How to Correct Them

Here are a few customer-service mistakes your company may be making and how to correct them, so you can be on the path of providing a memorable experience for customers, rather than an awful one.
Philip Krim
Handling the Curveballs of Customer Support
Data-Driven Marketing

Handling the Curveballs of Customer Support

Here are a handful of troublesome scenarios you may come across, and some guidance on how to handle them.
Gregory Ciotti
Craft Brewers: This Is What Your Customers Want
Ready To Launch

Craft Brewers: This Is What Your Customers Want

Knowing who's buying craft beers will help you market to your target audience.
The No. 1 Marketing Strategy Businesses Need to Be Using
Data-Driven Marketing

The No. 1 Marketing Strategy Businesses Need to Be Using

Really good marketing begins and ends with your customer.
Jim Joseph
How to Deal With a Difficult Customer-Service Conversation
Customer Service

How to Deal With a Difficult Customer-Service Conversation

By following these conflict resolution techniques, you can get your way out of any tough conversation and find a resolution that works for all parties.
Norine Toomey
How to Find, Buy and Turn Around a Fixer-Upper Business
Buying a Business

How to Find, Buy and Turn Around a Fixer-Upper Business

Here's what you need to know if you plan on rehabbing an existing business.
Michelle Goodman
6 Ways to Get a Fanatical Customer Base
Customer Engagement

6 Ways to Get a Fanatical Customer Base

Passionate customers are the most critical component of building a brand, but you won't gain followers by sitting on your hands.
Scott Dunlap