Early Adopters

News and Articles About Early Adopters

The Legacy Users You Might Meet in Enterprise Software Heaven
Software

The Legacy Users You Might Meet in Enterprise Software Heaven

Leverage the power of the champions of new technology at your company to address the resistors of change.
Himanshu Sareen
Why Early Adopters Will Win the Franchise Game
New technology

Why Early Adopters Will Win the Franchise Game

A 'don't-rock-the-boat' strategy is no longer an acceptable option.
How to Attract (and Keep) Your First 100 Customers
Starting a Business

How to Attract (and Keep) Your First 100 Customers

If you're launching a new product, you'll need early adopters and experts to help you shape future versions and spread the word about your brand.
Eric Siu
Why It Pays Big to Be an Early Adopter in Franchising
Early Adopters

Why It Pays Big to Be an Early Adopter in Franchising

Getting in on the ground floor can lead to big things in a world where a relatively modest investment can turn into a profitable business.
3 Memorable Ways to Launch a Product to Wow Customers
Marketing Strategy

3 Memorable Ways to Launch a Product to Wow Customers

Looking for early adopters? Make sure you have an effective strategy that will catch consumers by surprise and enhance their appreciation of your goods.
Gabrey Means and Cassie Hughes
Is Competition a Catalyst for Innovation?
Innovation

Is Competition a Catalyst for Innovation?

The products of rival firms can prompt and motivate a company to differentiate its offerings and invent new solutions.
Jason Johnson
4 Steps to Ace an Early-Adopter Culture
Innovation

4 Steps to Ace an Early-Adopter Culture

Encourage your staff to be tech-forward. Give them the time and tools to experiment
Kelli Richards
How Can I Reach Out to Early Adopters?
Marketing

How Can I Reach Out to Early Adopters?

Social marketer Starr Hall on ways to market to customers who are more likely to embrace new technology.