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4 Tips to Create and Groom a Viral Facebook Video Ad
If you're willing to pay a little, there are a number of steps you can take in creating your video content that will a drive tremendous return on your investment.
What You Need to Know About 'Place Tips' for Your Facebook Advertising Campaign
Facebook's locacation-based advertising innovation is poised to compete with Yelp in the rapidly growing market to mobile ads.
The 4 Things You Need to Reach Customers on Facebook
This primer will teach business owners and marketers how to take advantage of all Facebook has to offer.
The Top 5 Ecommerce Trends You Should Look Out For
This year could be huge: Improving the customer experience is key.
Get Ready for Big Changes to Facebook Messenger and Video
Mark Zuckerberg discusses what we can expect during the first day of the company's F8 conference in San Francisco.
Actually, Facebook Isn't Failing Brands and Marketers
Organic reach across fan pages is at an all-time low, largely because Facebook insists on quality content. That's not a bad thing for users or advertisers.
The Ultimate Hashtag Cheat Sheet (Infographic)
New to Twitter? Or Instagram? Here's some #hashtags101 action for you.
Kim Lachance Shandrow
Video Posts Have the Greatest Facebook Reach
A recent study highlighted the success of video and promotional posts on the social media platform, while demonstrating the decline of still photos.
Starting a Business
How to Automate Your Social Marketing Efforts
Get social media to work for you by setting up some automatic functions across Twitter, Facebook, Google+, Pinterest and LinkedIn.
The Staff of Entrepreneur Media, Inc.
3 Facebook Hacks to Help With Organic Reach
Although many already have given up on the idea that it's possible to connect to customers for free on Facebook, others argue hope remains.
How to Make More Effective Use of Social Media in Your Ecommerce Strategy
Profiting from the seemingly-endless boom in online spending requires a clear vision of who your customers are and how to engage them.
Weekly News Roundup
iPhone Sales Power Apple to Hit New Global Record: Your Weekly News Roundup
Catch the latest news on Uber and Lyft, and learn how Facebook is gearing up for Super Bowl Sunday.
Tanya Benedicto Klich
8 Social-Media Sins That Are Sure to Get You Unfriended and Unfollowed
How to avoid being "that guy" on social media.
5 Lessons Learned From Running 2,652 Facebook Ad Campaigns
The beauty of marketing on Facebook is their enormous number of users and the powerful tools available for carving out your ideal market.
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