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Forget a 'Dislike' Button. Facebook Is Testing Cute Emoji 'Reactions' Instead.
'Like' doesn't always cut it. We need all the feels.
Kim Lachance Shandrow
Social Media Marketing
How To Turn $5 into a New Customer on Facebook
Think about the help you can get from M.O.M.
Dominate Facebook With This $5 Marketing Strategy
If you have ever been frustrated with your lack of organic reach on Facebook, just investing $5 wisely into selected posts can make a huge difference.
5 Tips on Creating a Killer Facebook Ad Campaign
While just about every social-networking platform now has its own fully integrated advertising system, Facebook still reigns supreme in terms of features, insights and audience
Social Media Marketing
To Get More Customers to 'Like' You, Be Somebody They Like
The best start to your social-media-marketing strategy is when people enjoy their experience dealing with your business.
How One Entrepreneur Grew a Global Business From Her Facebook Friends
Nomadness Travel Tribe began with 100 Facebook friends of the founder and now counts more than 10,000 members.
3 Simple Ways to Get More Shares on Facebook
Here are a few tips on how to create more shareable posts and campaigns.
GIFs May Be Coming to Brand Posts on Facebook
The social network is pilot-testing the feature.
Facebook Is Making it Easier for Businesses to Chat Privately With Customers
Today, the social media giant is rolling out new features making it more attractive for business owners to respond privately and quickly to customer inquiries.
How to Get Lost Facebook 'Likes' Back
Facebook has cleared out inactive or fraudulent accounts, which means 'like' counts have dropped. Here's how to build yours back up.
Ready To Launch
10 Ways to Maximize Your Facebook Business Page
A lively Facebook presence is a powerful marketing medium.
4 Easy-to-Use Tips to Get People to Click on Your Headlines
Including numbers and mystery is a good place to start.
How to Improve Your Facebook Reach (Infographic)
If you become 'News Feed Friendly,' you'll start getting more traffic from Facebook and diversify your traffic sources.
9 Overlooked Ways to Market Your Business
Do you really want your audience to be looking at Apple's logo, or at yours?
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