Facebook Marketing

News and Articles About Facebook Marketing

An Entrepreneur's Social-Media Plan for Success
Social Media

An Entrepreneur's Social-Media Plan for Success

For those just jumping on the social-media bandwagon, here are a few tips on getting started.
Lisa Danielpour
Here's What Happens When Facebook Advertising Fails
Facebook Marketing

Here's What Happens When Facebook Advertising Fails

As one company 'breaks up' with the social-media company, some tips for how your page can stay relevant and in front of your customers.
7 Statistics That Can Raise Your Facebook Engagement (Infographic)
Facebook Marketing

7 Statistics That Can Raise Your Facebook Engagement (Infographic)

A snapshot of what works best in the current Facebook landscape and how quickly things can change.
Kevin Allen
If You Ask for 'Likes' on Facebook, You're About to Get Clobbered
Facebook

If You Ask for 'Likes' on Facebook, You're About to Get Clobbered

The social network says it will crack down on spammy pages that try to game engagement and shares.
Jason Fell
Stop Talking About Yourself So Much on Social Media and Listen
Social Media Marketing

Stop Talking About Yourself So Much on Social Media and Listen

Don't make every update all about you. Feature informative items about influentials. Do pay attention to your followers' posts.
Stacey Alcorn
5 Ways Social-Media Marketers Get Their Message Heard
Social Media Marketing

5 Ways Social-Media Marketers Get Their Message Heard

While social media is a great platform for reaching consumers in an engaging way, the interactions can also be fleeting. Here are a few tips on getting your message heard and keeping consumers coming back for more.
Lisa Hoover McGreevy
These Are the Types of Posts People Share the Most on Facebook
Facebook Marketing

These Are the Types of Posts People Share the Most on Facebook

If you want your content to be seen on Facebook, these types of updates can get you the most traction.
Want Customers to Open Your Emails? Read This.
Email Marketing

Want Customers to Open Your Emails? Read This.

Retention Science, a big-data retention marketing company, analyzed over 267 million emails to uncover the characteristics of email subject lines that generate the highest open rates.
Laura Entis
How I Increased My User-Registration Rate 2,800% in 4 Days
Marketing

How I Increased My User-Registration Rate 2,800% in 4 Days

With customers being the life blood of startups, getting people to know that your company exists is extremely challenging. Here is how I quickly overcame that hurdle.
Garland William Binns III
Business Still Not on Facebook? Get Up to Speed With These 4 Steps.
Marketing

Business Still Not on Facebook? Get Up to Speed With These 4 Steps.

Your customers are on the social network. Here are some ways to reach them and create brand ambassadors.
Karen Mishra
Survey: Email Is 40 Times More Effective Than Facebook and Twitter
Marketing

Survey: Email Is 40 Times More Effective Than Facebook and Twitter

Just when you thought you'd never have to spam a customer or an employee inbox again, a new article argues the power of email.
New Study Details Who Is Using Social Media and When
Technology

New Study Details Who Is Using Social Media and When

These demographic statistics on Twitter, Facebook, LinkedIn and other sites can help you kick up your marketing a notch or two this year.
Nina Zipkin
A Device That Counts a Business's Facebook 'Likes' in Real Time
Marketing

A Device That Counts a Business's Facebook 'Likes' in Real Time

Fliike can be placed on store counters or in cafe windows where observers can watch the business's reputation ratchet up via the old-school, analog flip display.
Logan Kugler
Marketing

Expand Your YouTube Following Through Twitter and Facebook

Growing your YouTube audience isn't as hard as you think -- here's how you can generate video views and increase viewer loyalty with help from other social media channels.
Jason R. Rich