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News and Articles About Facebook Marketing
An Entrepreneur's Social-Media Plan for Success
For those just jumping on the social-media bandwagon, here are a few tips on getting started.
Here's What Happens When Facebook Advertising Fails
As one company 'breaks up' with the social-media company, some tips for how your page can stay relevant and in front of your customers.
7 Statistics That Can Raise Your Facebook Engagement (Infographic)
A snapshot of what works best in the current Facebook landscape and how quickly things can change.
If You Ask for 'Likes' on Facebook, You're About to Get Clobbered
The social network says it will crack down on spammy pages that try to game engagement and shares.
Social Media Marketing
Stop Talking About Yourself So Much on Social Media and Listen
Don't make every update all about you. Feature informative items about influentials. Do pay attention to your followers' posts.
Social Media Marketing
5 Ways Social-Media Marketers Get Their Message Heard
While social media is a great platform for reaching consumers in an engaging way, the interactions can also be fleeting. Here are a few tips on getting your message heard and keeping consumers coming back for more.
Lisa Hoover McGreevy
These Are the Types of Posts People Share the Most on Facebook
If you want your content to be seen on Facebook, these types of updates can get you the most traction.
Want Customers to Open Your Emails? Read This.
Retention Science, a big-data retention marketing company, analyzed over 267 million emails to uncover the characteristics of email subject lines that generate the highest open rates.
How I Increased My User-Registration Rate 2,800% in 4 Days
With customers being the life blood of startups, getting people to know that your company exists is extremely challenging. Here is how I quickly overcame that hurdle.
Garland William Binns III
Business Still Not on Facebook? Get Up to Speed With These 4 Steps.
Your customers are on the social network. Here are some ways to reach them and create brand ambassadors.
Survey: Email Is 40 Times More Effective Than Facebook and Twitter
Just when you thought you'd never have to spam a customer or an employee inbox again, a new article argues the power of email.
New Study Details Who Is Using Social Media and When
These demographic statistics on Twitter, Facebook, LinkedIn and other sites can help you kick up your marketing a notch or two this year.
A Device That Counts a Business's Facebook 'Likes' in Real Time
Fliike can be placed on store counters or in cafe windows where observers can watch the business's reputation ratchet up via the old-school, analog flip display.
Expand Your YouTube Following Through Twitter and Facebook
Growing your YouTube audience isn't as hard as you think -- here's how you can generate video views and increase viewer loyalty with help from other social media channels.
Jason R. Rich
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