Facebook Marketing

News and Articles About Facebook Marketing

How to Engage Fans on Facebook

Mikal Belicove shares his top three tips for sparking conversations on your page.

Jason Falls on Facebook Fan Page Mistakes

A look at common fumbles business owners make when trying to attract fans on the social network.

How to Earn the Trust of Facebook Fans

Jason Falls, CEO of Social Media Explorer, shares advice for business owners to build awareness on the social network...

Five Ways to Find Leads from Facebook

On Facebook, behind every business lead is a flesh-and-blood individual

Chris Brogan on Social Media Starter Tips to Grow Your Business

The popular blogger shares helpful strategies for small-business owners getting started on social networks like Twitter, Facebook and Google+.

How to Build a Fan-Worthy Facebook Page

Five steps to improve your branding power on the social network.

Three Social-Media-Fueled Contests for Small Businesses

Contests are emerging as a popular, low-cost way for big companies to connect with their small-business customers. Check out these three business contests.

Is Facebook Advertising for You?

Most businesses can benefit from some sort of Facebook advertising, but not every business should make a significant investment in it. Should you?

How to Turn Tweets Into Customers

Kenny Lao of Rickshaw Dumpling uses Twitter and Facebook to update his restaurant's fans on a "moment-to-moment" basis. Here are his tips on managing a social-media schedule.

How Orabrush Cleaned Up On YouTube

Here's how one small business turned hygiene products into social media gold.

How to Create a Social Media Marketing Schedule

It's easy to get into social media for the wrong reasons and to post too much or too little. Here's how to balance out your social media efforts.

Why Big Corporations Are Putting the Brakes on Social Media

Study indicates many Fortune 500 companies demonstrate a dismal attitude toward social media.

Five Social Media Mistakes Your Startup Must Avoid

Advice for steering your business clear of the most common blunders that can kill your entire marketing strategy.

How to Leverage Celebrities and Social Media to Build Buzz

For shoe brand Creative Recreation having famous friends and using social media creates a very appealing combination.

What Time Is Your Facebook Sweet Spot?

A new survey offers a deeper look into the average lifetime of a status update on a Facebook Business Page.

Facebook: Where Selling Meets Social

Facebook is the new town square, where people meet to socialize, and it offers both unique and familiar sales challenges.

Can 'Small Business Saturday' Save Christmas?

We're already thinking about the upcoming holiday season -- and how many of our readers who are independent merchants will fare this year.

How Facebook's Facelift Affects Your Business

While users bemoan its most recent changes, Facebook's update may be a good thing for businesses and brands.

Facebook Offers Free Ads to Small Businesses

In a move to court business owners, Facebook today announced plans to offer up $10 million in free ad credits to 200,000 small businesses.

Facebook Offers Newbies a Step-by-Step Guide

New guide is a big help for business owners new to the popular social network, but trial and error will still be required.

What Facebook's Latest Changes Mean for Businesses

Recent changes give businesses that market and engage customers on Facebook more reasons to cheer than jeer.

The Fallacy Behind 'Facebook Fatigue'

Recent studies claim we're getting tired of Facebook. Going beyond the initial numbers reveals a different story.

How Can I Get People to My Facebook Page?

Starr Hall on finding resources and creative ideas to attract the right social media fans.

Facebook Posting Techniques that Really Work

Boosting the effectiveness of your Facebook publishing strategy is easy if you know the answers to these seven questions.

A 24-Hour Social Media Marketing Plan for Your Startup

It's easy to waste time on Facebook and Twitter. Consider this game plan for new business owners in a hurry.

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