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News and Articles About Facebook Marketing
3 App Options for Converting Facebook Fans Into Customers
No time to convert leads over the world's largest social network? Consider investing in fan apps that can do it for you.
Kim Lachance Shandrow
5 Scary Mistakes to Avoid on Facebook
Don't make these no-nos when trying to build your fan base on the giant social network.
How a Facebook Search Engine Could Change the Way People Find Your Business
Three things to consider about your Facebook presence in advance of the company's future search tool.
How to Convert Facebook Fans Into Paying Customers
Nurture your fans on Facebook and market to them through email.
Big Companies Are Adapting to Social Media Marketing
New reports show that more large companies are using social media to promote their brands.
Mikal E. Belicove
Richard Branson on How to Connect With Your Customers
The celebrated entrepreneur explains how to use social media to effectively connect with your customers.
3 Ways to Generate Better Leads on Facebook
How the new page post targeting features can help you provide the right information to the right fans and boost engagement.
How to Build Facebook Fans to Drive Sales
Why collecting 'likes' is a potent and inexpensive way to promote your business.
Perry Marshall and Thomas Meloche
6 Must-Have Attributes of Social Media Managers
Hiring someone to handle your company's social media message is an important step to growing your business. Here are some skills to look for.
Mikal E. Belicove
3 Ways to Use Facebook Groups to Attract and Keep Customers
Follow these tips to create different types of groups tailored to specific customers.
10 Free Online Resources for Business Tech
Add new skills and brush up on old ones with these whip smart websites.
John Patrick Pullen
3 Critical Questions to Ask Yourself Before Posting to Facebook
Posting to Facebook is simple, right? Not so fast. Here are three gut-check questions to help prompt maximum engagement.
Brian Patrick Eha
5 Things You Need to Know About Facebook's Edgerank Algorithm
Engaging content and interactivity can help boost your visibility with fans.
3 Little-Known Metrics That Can Help Optimize Your Facebook Page
Boost engagement and drive more traffic to your page by using Facebook Insights to understand what's working and what isn't.
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