How To

News and Articles About How To

An Ode to Transparency

An Ode to Transparency

Why being open will help your company grow.
How to Communicate With Your First Employee

How to Communicate With Your First Employee

This hire marks the beginning of your becoming a manager of staff. Here's how to do things right.
4 Insider Tips to Reach Tech Reporters

4 Insider Tips to Reach Tech Reporters

Media coverage can greatly benefit your company. Use these four strategies to up your chances of being written about.
5 Ways to Work Harder, Courtesy of a Beijing Restaurateur

5 Ways to Work Harder, Courtesy of a Beijing Restaurateur

An overseas trip provides some insights about how an entrepreneur can prevail in realizing his dreams.
The Tools That Helped One Man Skip the Daily Staff Meeting

The Tools That Helped One Man Skip the Daily Staff Meeting

This founder uses apps to connect a team scattered across the globe.
Think Your Mundane Idea Can't Be a Big Innovation? Take a Second Look.

Think Your Mundane Idea Can't Be a Big Innovation? Take a Second Look.

Even today new inventions don't always involve harnessing high technology. The smallest idea can inspire a transformative product.
How to Manage Your Own Kids as Summer Employees

How to Manage Your Own Kids as Summer Employees

Hiring your own children can have a ton of advantages, provided you do it right.
What Recruiters Look for in Hiring a Manager and How to Ace That Interview

What Recruiters Look for in Hiring a Manager and How to Ace That Interview

Candidates can shine not just by presenting descriptive data like a resume of accomplishments but predictive data such as plan to solve problems for a prospective employer.
Don't Rubber-Stamp Your Company's Wellness Program

Don't Rubber-Stamp Your Company's Wellness Program

Employers have multiple reasons to really encourage their workers' fitness and grant a financial incentive for follow-through.
The Successful Entrepreneur's Secret Weapon -- Employee Engagement

The Successful Entrepreneur's Secret Weapon -- Employee Engagement

Often ignored in an owner's rush to develop a new product or invention, the passion workers feel for a company can be critical for results.
7 Taboos of Business Pitching

7 Taboos of Business Pitching

Avoid these no-nos to inspire investor passion. Provide compelling evidence of a boost to their bottom line.
My Business Partner, My Spouse -- The View From the Husband's Side

My Business Partner, My Spouse -- The View From the Husband's Side

The other half of a leadership and marketing consulting firm describes the keys to running a business with the person you married.
5 Steps to Make Your Marketing Pop in the Age of the Consumer

5 Steps to Make Your Marketing Pop in the Age of the Consumer

Customers are doing their own research. So traditional methods of promotion don't suffice.
Spend a Splendid Summer Vacation, Entrepreneur Style

Spend a Splendid Summer Vacation, Entrepreneur Style

These 20 proactive and budget-friendly tips will help you maximize your time off.
Managers Can Be True Leaders Not Just Taskmasters

Managers Can Be True Leaders Not Just Taskmasters

A company president reveals the secrets he wished he knew when he was a young manager starting out.
Want to Improve Your Content Marketing? Think Like a Journalist. (Infographic)

Want to Improve Your Content Marketing? Think Like a Journalist. (Infographic)

Take a page from the journalist playbook and learn how to research, conduct and write interviews -- skills that will help you get your business’s message across.
5 Steps to Writing a Best-Selling Book

5 Steps to Writing a Best-Selling Book

Author of book on inventing shares his secrets that landed his book near the top of an Amazon chart.
How to Stay Productive Working From Home

How to Stay Productive Working From Home

Distractions are plentiful when you are home, and often it’s only the most disciplined who can remain productive and efficient.
How to Answer Questions Better Than Anyone Else

How to Answer Questions Better Than Anyone Else

Tips for providing answers and advice with confidence and without sounding like a jerk.
Customer-Service Lessons to Glean From Comcast's Snafu

Customer-Service Lessons to Glean From Comcast's Snafu

Make your client-support process a win for all involved, not excluding those answering the phones.
What Successful Poker Players and Entrepreneurs Have In Common

What Successful Poker Players and Entrepreneurs Have In Common

Managing the risk properly is the challenge. Use the right intelligence to make your moves.
Navigate International Networking With These 4 Anchors

Navigate International Networking With These 4 Anchors

Foster new relationships abroad by building trust and minding important social cues.
Rediscovering That Ancient Yet Awesome Tool of Business -- In-Person Relationships

Rediscovering That Ancient Yet Awesome Tool of Business -- In-Person Relationships

Shared experiences and live interactions can build a bond that lasts, creating a customer for the long run.
Cornering a Missed Pocket of the Ed-Tech Market

Cornering a Missed Pocket of the Ed-Tech Market

Entrepreneurs seeking to market to educators would benefit from understanding how new apps and tools align with schools’ day-to-day needs.
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