How To

News and Articles About How To

The 4-Step Process for Building a Scalable Sales Machine
Sales Strategies

The 4-Step Process for Building a Scalable Sales Machine

Consider these steps when creating predictable and scalable revenue growth for your company.
Anthony Bourdain's 3 Best Tips For Eating Great When Traveling Abroad
Travel Tips

Anthony Bourdain's 3 Best Tips For Eating Great When Traveling Abroad

The celebrity chef explains how you can skip the tourist traps and eat the best local fare on your next business trip.
Jason Fell
The Do's and Don'ts for Taking the Perfect LinkedIn Profile Picture
Linkedin

The Do's and Don'ts for Taking the Perfect LinkedIn Profile Picture

How you choose to present yourself in that tiny square can reveal a lot to your professional contacts. Here's some advice from a LinkedIn career expert and a professional photographer.
Laura Entis
This Mompreneur's Work-Life Motto: Don't Lean In. Sit Upright.
Work-Life Balance

This Mompreneur's Work-Life Motto: Don't Lean In. Sit Upright.

For this busy working mom, effectively splitting her time and energy between career and kids isn't about 'leaning in.' It's about spreadsheets, sitters and asserting your needs. Don't ask, just do.
Kim Lachance Shandrow
How to Recognize You are on The Right Path as an Entrepreneur
Startup Basics

How to Recognize You are on The Right Path as an Entrepreneur

Reflect. Analyze. And always challenge yourself.
How to Conduct a Patent Search to Make Sure Your Brilliant Invention Doesn't Already Exist (Infographic)
Infographics

How to Conduct a Patent Search to Make Sure Your Brilliant Invention Doesn't Already Exist (Infographic)

A step-by-step guide on how to find out if your invention has already been patented. We're crossing our fingers it hasn't.
Kim Lachance Shandrow
5 Ways You Can Look Like a Millionaire (Infographic)
Clothing

5 Ways You Can Look Like a Millionaire (Infographic)

You can gain an air of confidence and stature typically associated with the wealthy regardless of how much money you make.
Email Subject Lines Can Really Suck. Here's How to Make Yours Better.
Email Marketing

Email Subject Lines Can Really Suck. Here's How to Make Yours Better.

Here are some crappy email headline techniques -- or lack thereof -- that you will definitely want to avoid.
Carol Roth
How to Design the Perfect Logo (Infographic)
Infographics

How to Design the Perfect Logo (Infographic)

From striking shapes to magnetic fonts, to cunning hidden imagery and beyond, here are all of the juicy ingredients you need to cook up a high-impact logo.
Kim Lachance Shandrow
The Anatomy of a Winning Business Pitch
Pitches

The Anatomy of a Winning Business Pitch

Here's a breakdown of what a pitch includes and why it works, using a real-life example. Read and learn.
7 Steps to a 'Good-to-Great' Content Marketing Strategy
Content Marketing

7 Steps to a 'Good-to-Great' Content Marketing Strategy

Follow these suggestions to take your marketing strategy to the next level.
3 Steps to the Perfect 3-Minute Pitch
Elevator pitch

3 Steps to the Perfect 3-Minute Pitch

Whether you're looking for partners, investors or guidance, you need to be able to communicate a succinct summary of your startup's value.
How to Get Your Ideas to Stick
Ideas

How to Get Your Ideas to Stick

The more of these critical elements you have, the better the chance your message will stand out.
4 Great Tools for Making the Most of Local SEO for Your Business
SEO

4 Great Tools for Making the Most of Local SEO for Your Business

If you want local customers to come across your business, this is what you need to do.
Pratik Dholakiya