SEO

News and Articles About SEO

The Stupid Way Rap Genius Got Burned by Google
Marketing

The Stupid Way Rap Genius Got Burned by Google

Traffic to the lyrics site is down enormously after Google banned it for trying to game the search system.
Jason Fell
Apple's iPhone 5s, Royal Baby and Nelson Mandela Make Google's Top Searched-For Terms of 2013
Marketing

Apple's iPhone 5s, Royal Baby and Nelson Mandela Make Google's Top Searched-For Terms of 2013

A look at what people worldwide were searching for most online this year.
Jason Fell
Content Strategy: 4 Questions You Need to Ask
Marketing

Content Strategy: 4 Questions You Need to Ask

You don't need to hire a content strategist to develop a solid gameplan for building your company's message.
Adam Toren
How to Fix Your Website If You Violate Google's Quality Guidelines
Marketing

How to Fix Your Website If You Violate Google's Quality Guidelines

Step-by-step instructions to get your site back in the search giant's good graces.
Are You 'Layering' SEO? You Should Be.
Technology

Are You 'Layering' SEO? You Should Be.

To make sure your content delivers value, you need to integrate search-engine optimization with all aspects of your business. Here's how to do it.
Brad Miller
How to Create a Successful Local SEO Strategy
Marketing

How to Create a Successful Local SEO Strategy

Local SEO can deliver the most highly targeted customers to your business. But you have to do it right.
Jonathan Long
What Google 'Hummingbird' Means for Your SEO Strategy
Marketing

What Google 'Hummingbird' Means for Your SEO Strategy

Google's latest algorithm update changes the way the site interprets the way we search.
Asher Elran
The Single Most Important Website Metric
Marketing

The Single Most Important Website Metric

What's the most important website metric for my business?
Mikal E. Belicove
Here We Go Again: What Entrepreneurs Need to Know About Hummingbird, Google's Latest Update
Marketing

Here We Go Again: What Entrepreneurs Need to Know About Hummingbird, Google's Latest Update

With Google's improved ability to understand the meaning of questions, business owners will want to produce more content that answers specific questions.
Jayson DeMers
37 Marketing Tools to Spy on Your Competitors
Marketing

37 Marketing Tools to Spy on Your Competitors

Be the James Bond of the web with these tools that can give you a leg up on the competition.
Chris Kilbourn
How to Find Influencers Who Want to Share and Link to Your Content
Marketing

How to Find Influencers Who Want to Share and Link to Your Content

Three useful steps for getting the movers and shakers in your industry sharing your online posts.
Google Announces 'Hummingbird,' an Algorithm Change to Handle More Complex Searches
Marketing

Google Announces 'Hummingbird,' an Algorithm Change to Handle More Complex Searches

The update is the biggest change to the search engine in its 15-year history.
Benjamin Kabin
SEO Basics: Keyword Research Made Easy
Marketing

SEO Basics: Keyword Research Made Easy

Follow these tips for finding the right keywords that can help your site rank higher in online search results.
Eric Siu
Google's New Secure Search Means More Work for Online Business Owners
Marketing

Google's New Secure Search Means More Work for Online Business Owners

Entrepreneurs who track keyword data provided by Google on search traffic now have to find that information elsewhere.
Eric Siu