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News and Articles About SEO

Boost Reader Engagement With 9 Easy Subheading Tricks
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The architectural structure of your piece can provide clarity -- and help in hidden ways as well.
April 22, 2014 in Marketing
5 Content Pieces You Can Create in 5 Minutes Or Less

5 Content Pieces You Can Create in 5 Minutes Or Less

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Pull out these ideas when you find yourself in a time crunch but need new content.
April 22, 2014 in Marketing
Should You Focus on SEO or Pay-Per-Click Marketing?

Should You Focus on SEO or Pay-Per-Click Marketing?

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What does each do, and what are pros and cons of each approach?
April 21, 2014 in Marketing
How Local SEO Works and Why It Matters for Small Businesses

How Local SEO Works and Why It Matters for Small Businesses

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Now is the best time to start creating a local strategy and to start building up your presence on search engine results pages.
April 17, 2014 in Technology
Optimizing Your Website for Local Searches

Optimizing Your Website for Local Searches

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With good content and quality links, you can attract more visitors located closer to home and increase your business' sales.
April 15, 2014 in Technology
The Year Ahead: 5 Social Media Trends Every Entrepreneur Needs to Know

The Year Ahead: 5 Social Media Trends Every Entrepreneur Needs to Know

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It's critical to reevaluate your social media strategy at least once a year, if not quarterly.
April 9, 2014 in Social Media
These Plugins Can Boost Traffic to Your Blog

These Plugins Can Boost Traffic to Your Blog

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Attracting site visitors is easier of you have content they want to read. Find out how to use a blog to attract attention.
April 8, 2014 in Technology
You've Got a Blog. Now, Get Readers.

You've Got a Blog. Now, Get Readers.

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Attracting thousands of readers may seem like a daunting task, but itÂ’s a manageable one if you follow these tips.
April 3, 2014 in Starting a Business
Want to Cut Through the Noise? Embrace the Idea of 'Big' Content.

Want to Cut Through the Noise? Embrace the Idea of 'Big' Content.

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If you want to get attention, consider investing in a long-form project that will set you apart.
April 1, 2014 in Marketing
Getting Other Sites to Exchange Links

Getting Other Sites to Exchange Links

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Discover the best ways to get other websites to exchange links with yours.
April 1, 2014 in Technology
Ditch the Spam: Creating an 'Ethical' SEO Strategy

Ditch the Spam: Creating an 'Ethical' SEO Strategy

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While many entrepreneurs may look for shady tactics to increase traffic in the short term, it isn't a viable long-term solution. Here is how to remain ethical and stay in the game.
March 31, 2014 in Marketing
Don't Ignore the Importance of Your Site's URL Structure

Don't Ignore the Importance of Your Site's URL Structure

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Better organization allows search engines to more easily crawl your pages, which affects their performance in rankings.
March 26, 2014 in Marketing
Improve Your SEO by Improving Your Links

Improve Your SEO by Improving Your Links

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Here are the first steps you should take to increase your website's links, which, in turn, will improve your SEO.
March 25, 2014 in Marketing
Finding the Keywords Your Competitors Use

Finding the Keywords Your Competitors Use

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To increase your search engine rankings, it helps to know how your competitors are getting found.
March 18, 2014 in Technology
How to Break Through the Online Noise and Get Customers

How to Break Through the Online Noise and Get Customers

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Entrepreneurs often spend a lot of money trying to stand out from the crowd. But one simple (and inexpensive) trick can help you gain attention from consumers.
March 13, 2014 in Marketing
The 5 Key Factors of Website Success

The 5 Key Factors of Website Success

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You must have these five commonly accepted factors in place if you want your online business to succeed.
March 11, 2014 in Technology
Sending Out an SOS: How to Avoid SEO Disaster

Sending Out an SOS: How to Avoid SEO Disaster

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In the online world there is a lot of emphasis on SEO. Here are the most common and damaging SEO mistakes and how to avoid them.
March 6, 2014 in Marketing
The SEO Gray Area Isn't So Gray Anymore: What It Means for Your Strategy

The SEO Gray Area Isn't So Gray Anymore: What It Means for Your Strategy

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When it comes to SEO, Google is increasingly holding marketers accountable for creating quality content void of keyword or link-building scams.
March 5, 2014 in Technology
6 Steps to Take Today to Improve Your Google Search Results

6 Steps to Take Today to Improve Your Google Search Results

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Start building the foundation of successful reputation management with these improvements to your website.
February 27, 2014 in Marketing
Spying 101: How to Figure Out Everything About Your Competition Online

Spying 101: How to Figure Out Everything About Your Competition Online

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Want to get an edge on your competition? Follow this guide on keeping tabs on your competitors in the digital realm.
February 27, 2014 in Grow Your Business
Going Beyond Facebook Paid Posts to Reach Customers

Going Beyond Facebook Paid Posts to Reach Customers

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With Facebook changing its social strategy and Google constantly updating its algorithm, our online-marketing expert Jim Yu offers up advice on how small businesses can reach customers in a consistent manner.
February 26, 2014 in Social Media
How to Protect Your Website From Negative SEO

How to Protect Your Website From Negative SEO

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Ways you can prevent unethical SEO techniques from harming your site and your business.
February 26, 2014 in Marketing
3 Strategies to Keep Your Website Relevant to Google

3 Strategies to Keep Your Website Relevant to Google

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With its new search algorithm, content, fonts and authorship have renewed focus.
February 25, 2014 in Marketing
3 Ways to Get Graphics for Your Website

3 Ways to Get Graphics for Your Website

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Should you create site graphics yourself, buy it or use free artwork? Find out which method might be best for you.
February 25, 2014 in Branding
6 Ideas for Epic Business Blog Posts

6 Ideas for Epic Business Blog Posts

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Your readers don't want another press release. Here are some ways to get them truly engaged with your brand.
February 25, 2014 in Marketing
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Ultimate Guide to Link Building
Ultimate Guide to Link Building
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