Subscribe to Entrepreneur for $5

Homeward Bound?

Set your site in the right location-- homebased or otherwise.

This story appears in the December 1996 issue of Business Start-Ups magazine.

Without a lot of money to pour into their businesses at the beginning, many start-ups opt to start from home. But is this always the best strategy? While a prestigious or prime retail location equals success for certain kinds of businesses, others can flourish from a bedroom corner. But what if either location will work for your start-up? How do you decide? The examples of these two Spokane, Washington, consultants can highlight this dilemma.

Michael Arterburn, president of Professional Solutions Inc., a resource development company, chose an off-site address. Although he had worked from home in the past, Arterburn believes having a home address sent the wrong message to prospective clients.

Continue reading this article - and everything on Entrepreneur!

Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5.

Entrepreneur Editors' Picks