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The Modular Squad

Building success one piece at a time.

This story appears in the March 1998 issue of Entrepreneur. Subscribe »

When the founders of Palm Computing set out to create what would become history's hottest computer gadget, they didn't go it alone. Instead, they wrote detailed specifications for a hand-held electronic organizer called the Pilot--then they invited other companies to create parts of the product that eventually sold more than 1 million units in its first 18 months.

One company that contributed to the project was The Windward Group, a 75-person software developer in Los Gatos, California, that created desktop applications with a link to the Pilot. "We decomposed the system into chunks which we developed on their behalf," president Doug Engfer explains.

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