'Levity' and 'Awakening'
This month's books focus on fun and future.
"Work is not supposed to be fun" is one of the hoariest axioms in business. In The Levity Effect (Wiley, $22.95), bestselling author Adrian Gostick (The Carrot Principle) and humorist Scott Christopher take it on, explaining why it pays for entrepreneurs to laugh a little. The authors treat the topic seriously, including research and expert opinions to draw a correlation between lighthearted leadership and loyal employees, satisfied customers, and higher profits. It also offers ideas for fluffing up your company's mood.
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