Bulk Rate

More market for your money
Magazine Contributor
1 min read

This story appears in the March 2000 issue of Entrepreneur. Subscribe »

The Maids Inter-national Inc. recently revved up its residential cleaning service program by offering multiple-territory "Mega Markets" to interested franchisees. A single territory is defined as 10,000 homes with incomes over $50,000; a Mega Market multiplies that by four.

In July 1999, Terri Stull-Higgins, 43, and Lee Higgins, 47, decided to not only join the company but to take it a step further and start a Mega-5, a group of five markets, north of Dallas. If their franchise stopped taking new clients today, it would still make $312,000 per year, but the couple won't be slowing down any time soon. "We just started," Lee points out. "This business has the potential to be high-dollar and high-volume in a short amount of time."

So why go for the Mega Market instead of starting out small? "The start-up costs aren't really that much more than for a single market," reports Lee. "Either way, you'll still need a couple cars, an office space and an advertising program. The expenses are generally the same whether you have one market or five." Start-up costs for The Maids International range from $163,000 to $235,000 for a Mega Market franchise; additional markets slightly increase the price.

More from Entrepreneur

Get heaping discounts to books you love delivered straight to your inbox. We’ll feature a different book each week and share exclusive deals you won’t find anywhere else.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Are you paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.

Latest on Entrepreneur