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How to Navigate the Tricky Terrain of a Business Lunch

This story appears in the August 2012 issue of Entrepreneur. Subscribe »
Let's Do Lunch
Illustrations© Chris Philpot

The business lunch exists so that two people may converse about business matters (which is a meeting), while doing something they had to do anyway (which is eating). It is formal, yet it is human. It is committal, yet it is noncommittal. It is awkward, yet it is tasty. The business lunch is a paradox.

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