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Make The Best Of It

Optimizer (noun): an entrepreneur who knows how to take care of No. 1

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This story appears in the April 2000 issue of Entrepreneur. Subscribe »

Some people are in it for the money; some for the power; others for the prestige. Cheryl Leonhardt is in it for the golf.

"I'm the best boss I ever had because on the days I get a chance to play golf, I always say to myself, 'Yes, you should go out and play golf,' " says Leonhardt, 45, whose one-person Sudbury, Massachusetts, consulting firm, C.A. Leonhardt & Associates, dispenses golfing advice for businesspeople.

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